Posts Tagged ‘socialmediaclub’

Advanced PR Technology in Practice

Today I’m speaking at the Bulldog Reporter Advanced PR Technology in Practice event in San Francisco. It is an intensive update on how to exploit the state of the art for increased visibility, greater ROI and crisis management.

Web 2.2 Starts Tomorrow – Agenda and Topics Published

Chris Heuer sent a note that the Web 2.2 agenda is coming together based on several high quality proposals that were made for the talk topics. But, they also need your input (see below).

If you have suggestions, all is not lost, as there will be open space sessions that will run concurrently (except for the Thursday morning BrainJams which they encourage everyone to participate in, and possibly the ‘Surprise!’ sessions.)

The Evolution of Social Media Press Releases – NMR Cast #10

Chris Heuer, Shel Holtz, and I recorded the latest edition of the New Media Release NMRCast for Shel’s award-winning For Immediate Release (FIR) podcast.

The New Media Release Podcast, episode 10 can be downloaded here, heard directly from the FIR page, or subscribed to via the NMRCast feed. Also, the Apple iTunes subscription is now available here or by searching for NMRCast at the Apple iTunes store under “podcasts.”

Content Summary:

How to Write a Social Media Press Release, Why, and What It All Means

As a function of the Social Media Club, Chris Heuer and I were recently discussing Social Media Press Releases with a reporter at a PR trade magazine when we realized just how many people have yet to even learn about the fundamentals of social media. For example, as we were defining the building blocks of an SMR (social media release), Chris stopped and asked the interviewer if she knew what a “tag” was. That was a great question, it turns out, because the answer was no.

The Evolution of Social Media Press Releases – NMR Cast #9

Chris Heuer, Shel Holtz, and I recorded the latest edition of the New Media Release NMRCast for Shel’s award-winning For Immediate Release (FIR) podcast.

The New Media Release Podcast, episode 9 can be downloaded here, heard directly from the FIR page, or subscribed to via the NMRCast feed. Also, the Apple iTunes subscription is now available here or by searching for NMRCast at the Apple iTunes store under “podcasts.” If you subscribe to the FIR “everything” feed, however, this podcast will not be included.

Web 2.3 and Beyond, What’s Really Next?

Chris Heuer, host and event organizer of Web 2point2, has requested that participants write blog posts to facilitate topics for the board to consider for the Main Talks or the “How To” sessions. Here’s another idea:

As more and more events spring up and parties become the new business mixers, we can’t help but scream, “the bubble is back.”

Tags, Tag Beacons, Naming Conventions

Since Chris Heuer, host and event organizer of Web 2point2, has requested that participants write blog posts to facilitate topics for the board to consider for the Main Talks or the “How To” sessions, I thought I’d keep the ideas flowing.

I’d like to see a discussion of new opportunities for Tags outside of Technorati.

Greg Narain of BlueWhale Labs and Social Roots and I were speaking about the idea of Tag Beacons recently during the Webguild Web 2.0 event and how they could benefit conference organizers during pre- and post- show blogosphere coverage.

From Social Media 2 Corporate Media – Part I

I ran this post over at Social Media Club and felt it relevant to share with you here as well. I’ve also added a few additional pieces to keep it fresh and interesting for those who may follow both blogs.

It’s easy to get caught up in the rapidly evolving world of social media and sometimes I have to stop and remember that there’s a whole other world out there that thinks social media is a group of friendly journalists.

Social Media Club Makes TechCrunch re: Our Initiative on Blogging Ethics

Tonight we’re hosting a roundtable entitled, “Talking About Disclosure” to discuss honesty, ethics, and disclosure – the things that will serve as a solid foundation for blogs as well as helping to escalate credibility in the blogosphere, among consumers, and among traditional journalists.

The event even made TechCrunch today. Thanks Mike!

Arrington (along with many other important bloggers) have been both in the spotlight and the hotseat in regards to blog posts and how, why, and when to disclose business investments and potential conficts.

New Topic Idea for Web2point2

Since Chris Heuer, host and event organizer of 2point2, has requested that participants write blog posts to facilitate topics for the board to consider as topics for the Main Talks or the “How To” sessions, I thought I’d keep the ideas flowing.

ABOUT ME

Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.

His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

Contact Brian

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