Posts Tagged ‘socialmediaclub’
O’Reilly’s Web 2.0 conference will be in town and it will completely fly over the heads of those who are truly behind the new web and the real source behind the percolating enthusiasm in the Valley.
Chris Heuer saw the opportunity to create an annual event specifically for those people who are already looking beyond “web 2.0.” Based on last year’s successful Web 2.1 “un conference,” this year’s Web 2.2 event will be held on November 9th and 10th in San Francisco at 1 Market Street in San Francisco.
Just a reminder that on Monday, 10/23, the Social Media Club is hosting its latest event, “From Social Media to Corporate Media.” I believe it’s almost sold out, so register asap. If you enter the code ‘IGETIT’ you’ll receive $50 off the ticket price.
SM2CM will offer an interactive workshop for high tech communications professionals. It will be held in SAPs lavish conference center in Palo Alto from 1 to 6 p.m.
Our news release regarding “From Social Media to Corporate Media” crossed PR Newswire this morning. The event is around the corner, so we hope to see you there!
Here’s the release:
PALO ALTO, CALIF. 10/17/06 – Social Media Club today announced its first workshop for high tech communications professionals. On October 23rd, From Social Media to Corporate Media (SM2CM), will offer an interactive workshop for high tech communications, PR, and advertising professionals to better understand Social Media. SM2CM will be held in SAPs conference center in Palo Alto from 1 to 6 p.m.
I recently had the opportunity to sit down for lunch with Sanford Barr and Dan Arkind. I’ve also held a few conversations with Joanne Wan and Sean Ness to discuss STIRR. Their vision for STIRR is united as they bring together the people driving the new tech economy forward. STIRR is by far the industry’s biggest, concentrated, most powerful, must-attend tech mixer out there, and it is only continuing to grow. Why? Because they control the attendee registration – invitees, qualified referrals, all business leaders in their own right.
I joined Chris Heuer and Shel Holtz for the latest edition of the NMRCast for Shel’s award-winning For Immediate Release (FIR) podcast.
NMRCast #8 is available online here.
Participants: Chris Heuer, Brian Solis, Shel Holtz.
Content summary: Chris provides an update of the working group’s progress. We discuss the role of tags in the social media release. A discussion of Sun Microsystems CEO Jonathan Schwartz’s letter to the SEC seeking approval for blogs to serve as a channel for material disclosure.
Todd Defren, principal of SHIFT and blogger at PR-Squared
Thanks to Todd Defren over at PR-Squared for writing an in-depth post regarding, “The Evolution of Social Media Press Release Distribution and Technorati Tags.”
It truly takes a social effort to enable social media.
Tags: todd+defren, pr2.0, pr+2.0, socialmedia, social+media, smpr, pr, publicrelations, public+relations, briansolis, technorati, tags, socialmediaclub, socialmediarelease
When I heard that Chris Heuer, Tom Foremski, and Giovanni Rodriguez wanted to put together a local event to help communications professionals “get” social media, I had to jump in.
Like a group of banditos, we’re all out there running around trying to share the knowledge and benefits of social media and help escalate the overall value and perception of corporate communications in a web-driven world.
As the future of Social Media Press Releases takes shape, it will take a community effort to keep it on track as well as encouraging mass adoption.
As part of the Social Media Club along with Chris Heuer and many others, I’m surrounded by industry visionaries who are pushing the movement forward, while also broadening the overall industry opportunity for Social Media in online public relations. We’ve also recently formed a Working Group to help establish an industry standard for the creation and distribution of Social Media Press Releases.
Hats off to Paul over at StarkedSF for this tip.
An interesting story ran over at Read / Write Web discussing the market of social bookmarking as well as comparing several leaders in the space – although it doesn’t seem to include RawSugar and FURL , among others.
I’ve recently held discussions with Todd Defren , Shel Holtz , Chris Heuer, and Tom Foremski regarding social bookmarking, individually, as well as on the NMR “New Media Release” Cast, and how it can be leveraged by the PR industry. Todd has also covered this topic over at PR-Squared.
On the heels of its official launch, Social Media Club (SMC) formed the Media Release Working Group to begin development of the hRelease , a new standard for modernizing the traditional press release for a Web-centric world.
The Media Release Working Group will work closely with the Microformats community, while evaluating other technologies such as XPRL, XBRL, and NewsML to establish a standard way of organizing, tagging, distributing, and sharing ‘official’ organizational communications among blogs and other online communities. The group intends to present an initial draft specification on November 2nd at the Society for New Communications Research Symposium in Boston.
Brian Solis is principal at Altimeter Group, a research firm focused on disruptive technology. A digital analyst, anthropologist, and futurist, Solis has studied and influenced the effects of emerging technology on business, marketing, and culture. Solis is also globally recognized as one of the most prominent thought leaders and published authors in new media. His new book, What's the Future of Business (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold and flourish in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. Prior to End of Business, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.