Posts Tagged ‘technorati’
I joined Chris Heuer and Shel Holtz for the latest edition of the NMRCast for Shel’s award-winning For Immediate Release (FIR) podcast.
NMRCast #8 is available online here.
Participants: Chris Heuer, Brian Solis, Shel Holtz.
Content summary: Chris provides an update of the working group’s progress. We discuss the role of tags in the social media release. A discussion of Sun Microsystems CEO Jonathan Schwartz’s letter to the SEC seeking approval for blogs to serve as a channel for material disclosure.
Office 2.0 is much more than a new way of enhancing in-office productivity and it’s definitely much more than highlighting current state of “everything 2.0” out there.
It is a significant milestone and testament to the state of the net, programming, an understanding of collaborative workflow, and an advanced way of seeking a way to simplify, streamline, enhance collaboration, and reduce the costs associated with day-to-day business.
Enter Ismael Ghalimi and ITRedux.
Ismael Ghalimi, CEO, Intalio
Todd Defren, principal of SHIFT and blogger at PR-Squared
Thanks to Todd Defren over at PR-Squared for writing an in-depth post regarding, “The Evolution of Social Media Press Release Distribution and Technorati Tags.”
It truly takes a social effort to enable social media.
Tags: todd+defren, pr2.0, pr+2.0, socialmedia, social+media, smpr, pr, publicrelations, public+relations, briansolis, technorati, tags, socialmediaclub, socialmediarelease
As the future of Social Media Press Releases takes shape, it will take a community effort to keep it on track as well as encouraging mass adoption.
As part of the Social Media Club along with Chris Heuer and many others, I’m surrounded by industry visionaries who are pushing the movement forward, while also broadening the overall industry opportunity for Social Media in online public relations. We’ve also recently formed a Working Group to help establish an industry standard for the creation and distribution of Social Media Press Releases.
I wrote that headline and realized that readers could interpret it as either monthly revenue or subscribers. Well, according to Feedburner, TechCrunch hit 100k readers right on the money – literally. And, take a look at Technorati’s numbers…Techcrunch, Rank: 8 (43,393 links from 12,110 blogs).
While the number may read 100k, I believe that TechCrunch has had a much bigger impact than Feedburner or Technorati numbers can represent here.
Social media is becoming pervasive and more importantly, extremely influential among the people buying products and solutions.
According to a recent survey, and all the rage at the recent Search Engine Strategies conference in San Jose, Outsell, a marketing research firm, recently interviewed 7,000 professionals in corporations, government, healthcare, and academia to find out:
o How much time they spend searching and reading info for their job: 12 hours per week.
o Where they search and read that info
Last week’s Stirr event was definitely an indication that Silicon Valley is ready to socialize and network again. Yes, I know…before you start attributing everything to the hype of Web 2.0 and offer your premonitions of dotbomb 2.0, please read between the lines of the following wrap-up.
The truth is that a group of energetic and optimistic folks decided to help reconnect Silicon Valley and generate the impression that we are all ambassadors for the next chapter in technology innovation:
Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.
His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.