Posts Tagged ‘terms’

Media 2.0 Workgroup Announces Best Practices

As one of the founding members of the Media 2.0 Workgroup, I contribute to the greater collective of intellectual activity dedicated to advancing media and communication.

Fellow members, Chris Saad and Stowe Boyd have been discussing the ethics and best practices around social media and social tools specifically with Eric Blantz and Khris Loux with specific regard to JS-Kit. Independently, I have also discussed and supported a more people-focused approach to connecting with courtesy of those companies that continually force the discussion by upsetting the balance between brand and community.

Facebook and the Reality of Your Online Content

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Shot at SXSWi 2008

A few news outlets reached out to me for comment regarding the uproar sparked by the recent change to Facebook’s Terms of Service (ToS). It inspired a public response as I am not only someone who spends a significant amount of time in the online social field studying digital anthropology and new marketing, I’m also a willing participant in and contributor to the Facebook economy.

So, why is everyone upset?

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ABOUT ME

Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.

His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

Contact Brian

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