Posts Tagged ‘topics’
On Twitter, trending topics offer a glimpse into the behavior and common interests of everyday users – as governed by time and attention. Prevailing themes represent the culmination of popular focal points that unveil characteristics of varying groups of users that transform and scale with events and trends.
The question is, do trending topics symbolize the topics that are relevant to you?
Brian Solis is principal at Altimeter Group, a research firm focused on disruptive technology. A digital analyst, sociologist, and futurist, Solis has studied and influenced the effects of emerging technology on business, marketing, and culture. Solis is also globally recognized as one of the most prominent thought leaders and published authors in new media. His new book, What's the Future of Business (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold and flourish in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. Prior to End of Business, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.