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Tag: usa network

The Future of Social TV is a Multi Screen Experience [video]

The Pew Internet and American Life Project recently published a study that found 50% of cellphone owners use their phones while watching TV. Connected viewers are not only driving the rise of Social TV, their activities are opening new windows for real-time multi-screen experiences that require design. Joining me on this episode of Revolution is Jesse Redniss, SVP Digital of USA Network. His work already looks beyond how to make programming social. Redniss and the team at USA Network are…

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