Posts Tagged ‘web’

Nike, Just Do It: When a Local Story Runs Away on the Web and Leads to Change

Nike, this may be one of those times when you follow your own slogan.

Every year, I attend the Nike Women’s Marathon in San Francisco to support my wife and my mother who run this incredible event with conviction, passion, and diligence. It’s a privilege, they believe, to participate in a special and dedicated event such as this that celebrates each other as well as the athletic achievement and capabilities of women, past and present.

Launching at TechCrunch50? Don’t Fire Your PR Just Yet

Note, This is the uncut, unedited version of my TechCrunch post, “The Big Conference Launch: How to Stand Out from the Crowd.” I’m also running this version to provide a deeper understanding of how to rise above the noise with at least 124 other tech companies/products competing for mind share at TechCrunch50 and DEMOfall.

Facebook Connects Your Brand Across the Social Web

I attended the Facebook f8 developer conference yesterday in San Francisco and I’m still recovering from the overwhelming experience.

Thousands of developers flocked to the San Francisco Design Center to see their Social Sherpa in person and calibrate with his vision for the next year of propagating the social graph. It’s indeed a movement and his influence can not be underestimated. Comparisons to Steve Jobs were broadcast as freely as the ideas for new apps that were exchanged in almost every conversation.

Read More

PR 2.0: Putting the Public Back in Public Relations

Have you ever met someone so energetic, positive and incredibly smart – someone who exudes passion and someone who “gets it” in an inspirational way?

I’m lucky to know one such person, Deirdre Breakenridge, and she has just published a new, must-read book, PR 2.0: New Media, New Tools, New Audiences. I’m honored to have my ideas, philosophies, experiences, and vision shared throughout the book. I’m even more humbled to have been asked to contribute the foreword.

Zude, Where’s My Social Network?

One of the more talked about companies at the Web 2.0 Expo is Zude, an interesting example of what’s possible in the realm of social computing.

The world maybe doesn’t need another social network, but what we sure could use is a platform that allows us to aggregate social elements from all over the web into one place – how we want, when we want.

Local Broadcast News Goes Social

I received a note from Andrew Finlayson, Vice President and News Director for Fox News Chicago – WFLD Television – myFoxChicago.com

PR 2.0 = The Evolution of PR, Nothing Less, Nothing More


Source

There are many of us running back and forth from the edge to the center who would love to drop “2.0″ from new evolution of PR. Hey, it’s even the name of this blog, and has been for years, but there’s a reason I haven’t changed the name yet.

The subject itself is a catalyst for healthy, informative, and motivating conversations.

Social Media Manifesto Makes Junta42′s Most Popular Articles of the Week


The Future of Communications – A Manifesto for Integrating Social Media into Marketing
is still going strong, and I hope it continues to do so.

Things have such a limited lifespan in the blogospere these days, that I am happy to see that it is still making the rounds. Junta42 promoted the article as one of its featured articles for the week in an email newsletter that was sent to site members.

Social Media Manifesto Translated into Russian

The Future of Communications – A Manifesto for Integrating Social Media into Marketing is now available in Russian.

Thanks to Yuri Aksyonov for the translation. You can find it at PRweb.

For those of you looking for the English version, click here.

Stay tuned for additional languages!

Office 2.0 Conference To Prove iPhone is Business Ready – All Attendees Get One

When Steve Jobs introduced the iPhone at Macworld earlier this year he immediately justified its position as a smarter, revolutionary phone for those who wanted the next generation multimedia and communications experience without worry of whether or not it was a legitimate business tool. Indeed it’s revolutionary. It will inspire change in not only the mobile industry, but in anything that runs an OS. The iPhone changed the game.

As an iPhone user who was initially disappointed with the lack of certain basic capabilities in addition to the blaring disregard for slaves to the Exchange regime, I am now driven to prove that the iPhone will be the business tool for the discerning professional.

ABOUT ME

Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.

His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

Contact Brian

RECENT TWEETS

FLICKR FEED

  • So this is pretty cool... #bizbash
  • LAX Noir
  • The State of Digital Transformation
  • The State of Digital Transformation

ARCHIVE