Posts Tagged ‘web2.0’

Social Media Leads the Way – Blogs as Important as Traditional Media

Social media is becoming pervasive and more importantly, extremely influential among the people buying products and solutions.

According to a recent survey, and all the rage at the recent Search Engine Strategies conference in San Jose, Outsell, a marketing research firm, recently interviewed 7,000 professionals in corporations, government, healthcare, and academia to find out:
o How much time they spend searching and reading info for their job: 12 hours per week.
o Where they search and read that info

Interview with Vincent Lauria of Silicon Valley Newtech Meetup

Silicon Valley NewTech Meetup is on the fast-track to become a must-attend monthly event. Similar to STIRR, SVNT showcases new technology and attracts prominent and up-and-coming executives, technologists, programmers, marketing gurus and VCs.

Vincent Lauria is the founder of SVNT and is also the VP of products for Meetro, an online service that combines the best features of messengers and social networks together with location.

Web 2.0, Bubble 2.0, Enterprise 2.0 – Differences and Similarities from a Marketer’s Perspective

If you were around Silicon Valley during the 90s, then I’m sure the current Web2.0 frenzy seems familiar. If you’re fresh out of college, or if you’re a recent transplant, welcome to Bubble 2.0.

Not that this bubble is going to burst with the same “pop” as 1.0, but it does share all too familiar nuances of hype and misdirection. There are even calls to ditch 2.0 for 3.0 already.

HotFromSiliconValley Podcast Features FutureWorks and PR 2.0

Vic Podcaster from HotFromSiliconValley invited me to a short and sweet podcast while attending the STIRR Mixer at BlueChalk in Palo Alto on Wednesday night. (Scroll down to August 10th at the Hotfromsiliconvalley site.)

Vic is a great guy and one of the more popular attendees of the event.

Topics included FutureWorks and the agency’s philsophies, PR2.0 the blog and my views on Web 2.0.

Thanks Vic for including me on your show! Until next time..

Crunch This! Arrington Launches CrunchGear to Expand Online Media Empire

In about a year, Michael Arrington has risen to fame and fortune through TechCrunch covering Web 2.0 startups while aligning himself with some of the most influential people in the industry. Now he is among the most influential in the industry…

A couple of weeks ago, he launched CrunchBoard to help companies and jobseekers connect and yesterday, he officially launched CrunchGear, which, according to Arrington, “will look like something between a pure blog and CNET Reviews.”

The Letter "e" Grants an Interview to Bidness Week

In its first interview since dotbomb , the crash, the bubble burst, etc., the letter “e” has re-emerged to grant an exclusive interview to Bidness Week. Very funny… kudos to Cerado.

Web 2.0 and The Letter “e”: The Interviewafter hitting it big during the dot-com boom of the 90’s, the tech world’s best-known letter comes out of seclusion for a rare conversation with BidnessWeek’s Steve Rosenblush.

August Silicon Valley New Tech Meetup

I attended the Silicon Valley NewTech meetup this week at the new DLA Piper Rudnick Gray Gary offices in “East” Palo Alto.

Part of the new batch of technology networking events, SVNT spotlights new and and cool tech and Web 2.0 companies for an audience comprised of programmers, VCs, engineers, CxOs, VPs, and marketing professionals.

Stirr Mixer 1.4 Wrap-up – An event worthy of your time

Last week’s Stirr event was definitely an indication that Silicon Valley is ready to socialize and network again. Yes, I know…before you start attributing everything to the hype of Web 2.0 and offer your premonitions of dotbomb 2.0, please read between the lines of the following wrap-up.

The truth is that a group of energetic and optimistic folks decided to help reconnect Silicon Valley and generate the impression that we are all ambassadors for the next chapter in technology innovation:

Breathing New Life into Dying Web 2.0 Start-ups

On Sunday, Dead 2.0 ran an amusing, yet poignant article that should slap Web 2.0 CEOs and marketers with a dose of reality.

What started as methodologies and technologies to enhance the dynamic between site, applications and their users has blown up into what many are calling Dotbomb 2.0.

The evolution of Web 2.0 is out of control now that the marketers have gotten a hold of it. Today’s self appointed Web 2.0 leaders are really nothing at all close to the original philosophies and beliefs of how to make a better, evolving, more interactive web experience.

Rocketboom Gets a Prescription for Fun – Thanks Dr. Tiki

In one of the best Mashups in vlog history, Rocketboom 2.0 met Tiki Bar TV celebrating its first “Casual Friday” with new host Joanne Colan.

Colan introduced the episode acknowledging that usually RocketBoom would not run its normal Casual Friday episode, because she was “dying” to jump into the news.

While reading the day’s top story about some ArchBishop (wasn’t really paying attention), Dr. Tiki from TikiBarTV, leans into view, stares into the camera, and states, “It’s Friday. And yes, it’s supposed to be a casual day.”

ABOUT ME

Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.

His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

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