Studying the impact of innovation on business and society

Innovation

The Future of Retail is Now: The Shift to Digital-First, Customer-Centered Engagement

The Future of Retail is Now: The Shift to Digital-First, Customer-Centered Engagement

To meet post-pandemic expectations, retailers are challenged with transforming their operations, accelerating digital transformation, and modernizing their workforce management strategies to better empower their service agents and store associates. With 80% of customers agreeing that experience is as important as product or service, it’s imperative that you take a customer-first approach to enhance your customers’ end-to-end shopping experience and achieve new levels of loyalty. Becoming a digital-first business is a commitment to your customers. Leveraging data to understand shopper habits…

Principles for Thriving in a Post-Pandemic Economy

Principles for Thriving in a Post-Pandemic Economy

What is the Novel Economy and Generation-N and why is it important in a post-pandemic economy? Tune in for this Global Masterclass featuring Brian Solis, a world-renowned digital anthropologist and futurist who serves as Global Innovation Evangelist at Salesforce. Brian is an 8x best-selling author and international keynote speaker. Over the past 20 years, he has dedicated his work to understanding innovation and digital transformation. Following the disruption brought by the COVID-19 pandemic, global businesses are squinting their eyes through…

Growing your business in today’s all-digital, work-from-anywhere world

Growing your business in today’s all-digital, work-from-anywhere world

I’ve been spending quite a bit of time with the Salesforce Canada team. Recently, I had a chance to present at the #PathToGrowth LIVE series along with a stellar cast: Joe Mimran, Founder, Club Monaco & Joe Fresh Jaldeep Pandya, Sr. Manager Business Transformation, Honda Canada Zahra Al-Harazi, Purpose-Driven Leadership Expert & Entrepreneur, Skillit Amber Mac, President, AmberMac Media Inc. Our theme was not only growth, but also innovation in customer experience and employee empowerment. The world has changed and…

Conga Connect Keynote: The Importance of Digital Empathy in a Digital-First World

Conga Connect Keynote: The Importance of Digital Empathy in a Digital-First World

Brian Solis will keynote Conga Connect Live 2021 along side Serena Williams and Frank Blake, Chairman of Delta Air Lines. Wow! While working digitally, it’s easy to forget we’re all human and that what we see on the screen doesn’t always reveal what people are really feeling. Brian will present on “The Importance of Digital Empathy in a Digital-First World.” Join Brian Solis, Global Innovation Evangelist at Salesforce, 8-times best-selling author, and digital anthropologist, for a discussion on how we…

5 Steps to Building Brand Loyalty in 2021 and 2022

5 Steps to Building Brand Loyalty in 2021 and 2022

Photo by Andrea Piacquadio from Pexels I recently had the opportunity to deliver the keynote presentation at “Digitizing Your Customer Experience” organized by Traction on Demand. My topic focused on customer enchantment in a now digital-hybrid world, “Effective, Efficient, Experiential: Building Lasting Customer Loyalty.” Following my presentation, the team at Traction on Demand, summarized the key points in an eloquent, helpful article. I wanted to share it with you here… 5 Steps to Building Brand Loyalty in 2021 For anyone…

Surviving Digital Darwinism and Thriving Against Disruption: It’s The Survival of the Most Disruptive

Surviving Digital Darwinism and Thriving Against Disruption: It’s The Survival of the Most Disruptive

Wow. What an experience. I was asked to present at the incredible Macquarie 2021 Australia Conference, one of the most innovative financial services organization in the world. Following the event, the team at Macquarie shared insights from the conference and I wanted to also share them here with you. Surviving ‘Digital Darwinism’ and thriving in disruption Source: Macquarie Perspectives COVID-19 has indelibly shaped the way we connect and consume, and in doing so has accelerated the digitisation trend by many…

WTF: What’s the Future Podcast – When it Comes to Safety and Security, Robots and People Become Co-workers with Travis Deyl‪e‬

WTF: What’s the Future Podcast – When it Comes to Safety and Security, Robots and People Become Co-workers with Travis Deyl‪e‬

In episode 4 of WTF: What’s the Future, my friend Dr. Travis Deyle, CEO and Co-Founder of Cobalt Robotics joins me to explore the real world of robotics entering in the workforce. What comes to mind when you think of a safety and security robot? Terminator? RoboCop? In reality, we should be thinking more along the lines of WALL-E. That’s how Travis Deyle, co-founder and CEO of Cobalt Robotics, encourages us to think about robots in the world. In the latest episode…

WTF: What’s the Future Podcast – The One Thing You MUST Do to Drive Your Disruption Strategy with Charlene Li

WTF: What’s the Future Podcast – The One Thing You MUST Do to Drive Your Disruption Strategy with Charlene Li

In episode 3 of WTF: What’s the Future, I spent time with someone who has had a profound impact on my life, Charlene Li. For those who don’t know, Charlene was my partner and mentor at Altimeter Group for nine years. Together, we helped pioneer research for traditional and also startup businesses to thrive in an era of digital Darwinism. Long before we were partners, she was a big inspiration in her work at Forrester and with her book, co-authored with…

Futurist and digital anthropologist Brian Solis helps Greater Akron Chamber look ahead

Futurist and digital anthropologist Brian Solis helps Greater Akron Chamber look ahead

Article via Akron Beacon Journal, Jim Mackinnon The 2021 Greater Akron Chamber’s annual meeting explored how it had to change and transform to serve its members and the community during the pandemic, much of the program involved looking ahead, not back. And that’s in large part where keynote speaker Brian Solis figured in. Solis is a futurist, “digital anthropologist” who looks at how consumer behavior has evolved, book author, digital entrepreneur and frequent invited speaker who in 2020 was named the Global Innovation Evangelist…

Digitaal antropoloog Brian Solis: “Bedrijven moeten zich nú klaarstomen voor Generation N” [Video in English]

Digitaal antropoloog Brian Solis: “Bedrijven moeten zich nú klaarstomen voor Generation N” [Video in English]

By Magali De Reu, Bloovi Brian Solis is naast bestseller-auteur misschien wel dé autoriteit op vlak van marketing en sociale media. Als ‘digitaal antropoloog’ houdt de Amerikaan voortdurend de vinger aan de pols over de maatschappelijke verschuivingen die op ons afkomen. In een nieuwe Techmag episode geeft hij een blik op de toekomstige trends in het digitale landschap, en hoe bedrijven zich kunnen voorbereiden op het nieuwe normaal. Business as (un)usual zonder leiderschap Wanneer ik Brian Solis – in het…

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