Studying the impact of innovation on business and society

Innovation

McKinsey – The Growth Triple Play: Creativity, Analytics and Purpose

McKinsey – The Growth Triple Play: Creativity, Analytics and Purpose

Brian Solis joined McKinsey at Cannes Lions, the International Festival of Creativity, to debut research that explores the high performing organizations that prioritize the “growth triple play” of creativity, analytics, and purpose. The presentation is here (registration required). Key Findings: Only 7 percent of companies are delivering on the growth triple play by unifying creativity, analytics, and purpose. They are driving average revenue growth of 2.3 times versus peers from 2018–19 (which increased to 2.7 times versus peers from 2019–20)….

Humanizing AI, Automation, Robotics, and the Future of Business

Humanizing AI, Automation, Robotics, and the Future of Business

My friend Rob O’Regan is my editor at CIO. He invited me to participate in a clever video series produced by CIO and Lenovo, Late Night I.T. When he told me that the show would be hosted by Emmy-nominated host, and my good friend, Baratunde Thurston, I jumped in with both feet. Our particular episode focused on the state and future of artificial intelligence (AI), automation, and robotics. I was was joined by Anima Anandkumar, Director of Machine Learning Research, NVIDIA and…

Healthcare Transformers: A Two-Part Series Defining the Future of Patient Experience by Brian Solis

Healthcare Transformers: A Two-Part Series Defining the Future of Patient Experience by Brian Solis

What’s the future of patient experience? What’s the future of caregiver experience? Brian Solis penned an innovative two-part series for HealthcareTransformers that addresses the answers to these questions and more. Solis also explores the potential of digital, physical, and hybrid experience design in a digital-first world with mobile and Web 3.0 transforming patient expectations. The ideas and lessons go beyond healthcare and affect customer experience innovation in industries including retail, travel and hospitality, automotive, and any customer-facing industry. Part 1:…

Web3 sets the stage for challenger and legacy businesses to create new economic value and transform consumers into investors

Web3 sets the stage for challenger and legacy businesses to create new economic value and transform consumers into investors

Beyond the hype, Web 3.0 is creating opportunities for incumbent and emerging businesses to reimagine operational models and products/assets that are open, collaborative, and collective. The same could also be true for governments. The difference with Web3 and previous incarnations of internet protocols models is that platforms are decentralized, open and ubiquitous, connected by trustless networks, and powered by encrypted, accountable distributed ledgers. Think Facebook or Google owning and monetizing content and data versus users. In these applications, user engagement and attention…

International Retail Design Conference Kicks Off with Keys to Surviving Digital Darwinism

International Retail Design Conference Kicks Off with Keys to Surviving Digital Darwinism

Via VMSD Magazine The 21st annual International Retail Design Conference presented by VMSDmagazine played host to a throng of visual merchandisers, store designers and retail executives at the Sheraton Denver Downtown Hotel. Centered around the theme “Rethink Retail,” the conference opened with keynote speaker and digital anthropologist Brian Solis, who shared how the emerging customer experience economy is transforming retail design. Among his insights were keys to surviving what he called “digital Darwinism.” “With every tech revolution, society changes, business…

Generation C and why healthcare must adapt to meet their expectations

Generation C and why healthcare must adapt to meet their expectations

via Jason Considine, MedCityNews Who is Generation C and how will healthcare adapt to meet their expectations? The term “Gen C” was first introduced circa 2012 by futurist Brian Solis as a way of describing a generation of connected consumers defined not by their age, geography, or income but by their hyper-connected, mobile-first mentality. While the term “Gen C” was first introduced circa 2012 by futurist Brian Solis as a way of describing a generation of connected consumers defined not…

Brian Solis Urges Businesses to Look Forward

Brian Solis Urges Businesses to Look Forward

via 21st Arkansas Business and Century Business Forum Hall of Fame pitcher Satchel Paige was known for saying, “Don’t look back; something might be gaining on you.” Futurist Brian Solis shares that belief, especially as it pertains to businesses and their need to look forward, not back. That need is even more poignant in this post-pandemic world, according to Solis, who maintains that businesses should not be yearning for a return to the old normal but rather must adapt to…

The Augmented Workforce: How Artificial Intelligence, Augmented Reality, and 5G Will Impact Every Dollar You Make

The Augmented Workforce: How Artificial Intelligence, Augmented Reality, and 5G Will Impact Every Dollar You Make

When my friend Cathy Hackl asked me to write the foreword for her new book with John Buzzell (@buzzxr) the answer was of course, “yes!” Not only is she a long-time friend, but the’s also a leading authority on virtual reality (VR), augmented reality (AR), and spatial computing. I geek out on this stuff! But when I actually read the manuscript, I felt lucky to have been asked. It’s an incredibly important and timely topic for every business and for entrepreneurs…

Association of National Advertisers: Why It’s Time to Humanize the Brand — for Real This Time

Association of National Advertisers: Why It’s Time to Humanize the Brand — for Real This Time

By Maureen McLaughlin, ANA Brian Solis of Salesforce discusses why people are looking for a genuine connection with companies and organizations now more than ever Brian Solis, global innovation evangelist at Salesforce, doesn’t mince words when it comes to how the coronavirus will change the way brands and organizations present themselves to the public. “If this pandemic has shown us anything, it’s that it’s time to add several new pillars to the brand that allow it to become much more…

The New Trajectory for Digital Transformation and the Role of AI and Automation in a Post-Pandemic World

The New Trajectory for Digital Transformation and the Role of AI and Automation in a Post-Pandemic World

An insightful conversation with Sameer Datta of Enterprise Talk about technology’s boom within orgs around the world and the accelerated rise of AI and automation in the post-pandemic economy. We also explore the impact digital transformations are having on customer experience.  Please watch and share! [simple-author-box}

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