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The CMO’s Guide to Understanding the Future of Brands, Consumers, and Community in a Web3 World

The CMO’s Guide to Understanding the Future of Brands, Consumers, and Community in a Web3 World

Buckle up, marketers. You are in a front row seat on a ride to the next revolutionary iteration of the internet: Web3.  Conceptually, Web3 is a decentralized, permissionless, trustless internet experience—not requiring the support of a trusted intermediary—that employs peer-to-peer interaction and meritocracy to put power and ownership in the hands of individuals rather than centralized entities. It’s envisioned as a digital space where services are operated, owned, and improved upon by communities of users.  Concretely, Web3 is a new…

Seth Godin and Brian Solis Discuss How to Make Your Brand More Trustworthy

Seth Godin and Brian Solis Discuss How to Make Your Brand More Trustworthy

by Ari Bendersky for Salesforce 360 A key to building more trust with customers? Be more human. Marketing guru Seth Godin and Salesforce vice president and global innovation evangelist Brian Solis offer their take on how to build customer trust. For many companies, being seen as trustworthy by customers is an ultimate goal. But what does it really mean to have trust and build trust with customers? In a recent conversation on the Blazing Trails podcast, marketing guru Seth Godin and…

The Top 75 Speakers to Watch Today

The Top 75 Speakers to Watch Today

It’s a long list, but Brian Solis made the cut. Via Motivator Music You know the moment: You’re browsing through the Internet looking for inspiration until you run into a piece of golden content that gives you life. Someone on this list likely posted that content. It’s hard to maintain momentum without a daily dose of inspiration. When a speaker said, “Motivation is like bathing, it is recommend daily” that hit me. Brian Solis Brian Solis is a modern day…

The Future of Work: Building a Mindset that Embraces Innovation

The Future of Work: Building a Mindset that Embraces Innovation

via Formstack PODCAST Future of Work: Building a Mindset that Embraces Innovation with Brian Solis What’s the difference between innovation, iteration, and disruption? We brought digital futurist Brian Solis on to this episode to explain. The author and Salesforce Global Innovation Evangelist provides insights into how these topics are distinctly different yet interconnected. Brian breaks down how any organization—regardless of size, industry, or notoriety—can harness innovation through a simple shift in mindset. In less than 30 minutes, he shares ways…

THE Top 11 Digital Transformation Influencers, Thought Leaders, Writers and Experts to Follow in 2022

THE Top 11 Digital Transformation Influencers, Thought Leaders, Writers and Experts to Follow in 2022

via IA: Intelligent Automation Network Top 11 Digital Transformation Influencers 11 DX thought leaders, writers and experts to follow in 2022 Staying up-to-date on the latest digital transformation (DX), RPA, intelligent automation and enterprise data trends can be exhausting. However, as the digital transformation “thought leader” arena becomes more and more crowded, effectively identifying voices that are both reliable and resonant can be difficult. To help you break through the noise, we curated this list of the top 11 influencers…

The Magic of Stories: How to be an Amazing Storyteller When Everyone is a Storyteller

The Magic of Stories: How to be an Amazing Storyteller When Everyone is a Storyteller

“There are over half a million Linkedln members with storytelling listed in their profile.” Once upon a time, I collaborated with LinkedIn and GapingVoid Culture Design Studio to explore the art and science of storytelling and inspire marketers to reimagine how they connect with their audiences. That partnership led to an interview, shared below, an ebook, “Once Upon a Digital Time“, and a video conversation, “Can Storytelling Save Marketing?” (video at the end of the post). Please follow this post…

ITWeb Names The Next Web Keynote Brian Solis as a Top 5 Speaker at The Next Web

ITWeb Names The Next Web Keynote Brian Solis as a Top 5 Speaker at The Next Web

Image Credit: Leyla Boulton, FT Live and senior editor, FT Brian Solis was named a “top 5 speaker” at The Next Web conference in Amsterdam by ITWeb. From the original article… Another standout speaker at The Next Web was Brian Solis. The ‘digital anthropologist’ and celebrated author spoke powerfully about his new book Lifescale:​​ How to Live a More Creative, Productive, and Happy Life in a manner both simple and true, which had the audience questioning their own impediments to happiness and productivity….

The Next Web Conference Amsterdam: Foreseeing the future of the web

The Next Web Conference Amsterdam: Foreseeing the future of the web

by Mélody Deunier-Lisene, Voys Telecom, ITWeb, South Africa (excerpts published from original) Taking place every year in Amsterdam is The Next Web Conference, which gathers some of the world’s sharpest tech minds for an intense two days in June. Tim Berners-Lee, Natasha Chamuleau, Brian Solis, Edward Snowden, Meik Wiking and Mo Gawdat were among the over 200 speakers at the 2022 event. Mélody Deunier-Lisene from Voys South Africa went along to take a dizzying dive into the future of digital technology….

Web3, a Decentralized internet, will evolve, but must first pass through a phase of disillusionment

Web3, a Decentralized internet, will evolve, but must first pass through a phase of disillusionment

Source: De Tijd, Roland Legrand, Translated Anthropologist and futurist of the digital world Brian Solis is optimistic about attempts to reform the web, make it more decentralised and give users more power. He warns, however, that this so-called web3 must first pass through a ‘valley of disillusionment’. The web is now ready for a third version, web3, a movement that aims to decentralise the internet and give users more control over their data and possessions. The blockchain plays an important…

De Tijd: ‘Decentraler internet komt er, maar moet eerst door fase van desillusie’

De Tijd: ‘Decentraler internet komt er, maar moet eerst door fase van desillusie’

I had the opportunity to meet De Tijd’s Roland Legrand while in Brussels, Belgium. It was an incredible conversation that I’m sure could have led to a series of articles. Thank you for the honor, Roland. Source: De Tijd De antropoloog en futurist van de digitale wereld Brian Solis is optimistisch over de pogingen het web te hervormen, decentraler te maken en de gebruikers meer macht te geven. Hij waarschuwt wel dat dat zogeheten web3 eerst door een ‘vallei van…

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