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21 Digital Marketing Trends and Predictions for 2015

TopRank’s Lee Odden compiled insights from some of the world’s most influential digital experts to share their marketing predictions for 2015. Here’s an excerpt with thoughts from Brian Solis… 21 Digital Marketing Trends and Predictions for 2015 I’d love to say that by 2015 we will truly see digital strategies that are integrated across social, mobile, advertising, marketing, comms, et al. But, we won’t. What we will see though is a more conscious effort to bring disparate groups to the…

Digital PR Awards: Brian Solis = Blogger of Year

Digital PR Awards: Brian Solis = Blogger of Year

Winner: Brian Solis Brian Solis’ blog is ranked in the top 10 marketing blogs in the AdAge Power 150 and is also a Top 100 business blog as ranked by Technorati. A digital analyst, anthropologist, and futurist, Solis has studied and influenced the effects of emerging technology on business, marketing, and culture. His recent blogposts have included “A Manifesto for Building Relationships in the Digital Era” and “Digital Transformation and the Race against Digital Darwinism.” His research and his books…

SEOlympics: Top Marketing Blogs of U.S. West

SEJ (Search Engine Journal) recently listed BrianSolis.com as one of the best top 10 blogs for marketing and business content. To help all of us become better content marketers (and digital marketers in general), here are 10 top-notch marketer blogs located in the Western part of the U.S. This list was pulled together using subjective criteria, like voice, content strategy, and quality. When it comes to predicting emerging technology trends and the effects it has on businesses and marketing, there’s…

Brian Solis Releases a New Ebook with Vocus: A Manifesto for Building Relationships in the Digital Era

Via Vocus Do you think that PR just stands for public relations? It actually stands for a whole lot more. In his newly released e-book “What If PR Stood for People and Relationships?,” award-winning author Brian Solis discusses how to build relationships in the digital era. According to Brian, relationship building in today’s world of smartphones, social media and big data requires understanding that your audience consists of real people and that you can accomplish more together than alone. Easier…

Shake-Up 2014 Keynote: Brian Solis with Robin Carey, “Has the Empire Struck Back?”

Rather than present during his keynote, he opted to sit down with Robin Carey at the The ShakeUp this year. The duo discussed the future of marketing with Robin wondering, “Has the Empire Struck Back?” In a moment of humility and complete transparency, digital analyst, anthropologist and author Brian Solis shared the true state of digital marketing, why “we’re” part of the problem and what to do now and in 2015 during.

SAS: Digital marketing – it’s really about people

John Balla is a Principal Marketing Specialist of Customer Intelligence at SAS. During the release of What’s the Future of business, John and Brian partnered on a series of events to help marketers learn how to use technology to become more human and engaging in each moment of truth. Balla recently published his thoughts over at SAS to continue the conversation… “We live in the age of big data – just about everything is evolving and the pace of technological…

CNN: Does Ello have what it takes to be the anti-Facebook?

In the past week, social network Ello gained much more traction than even its seven founders anticipated. Ello co-founder Paul Budnitz said requests and approvals for access to the invite-only service were totaling 40,000 per hour. CNN’s Sara Ashley O’Brien reported on the fledgling social network seeking input from industry experts including Brian Solis. Sara reported that the LGBT community is embracing the site after being kicked off Facebook due to its “real” name policy. That, along with the promise…

Where Digital Is and Where It’s Going

Where Digital Is and Where It’s Going

Formerly part of the 3M’s digital team, Greg Gerik recently joined the team at Shoutlet as VP of Product Marketing. Gerik attended the annual Social Shakeup in Atlanta where Brian Solis opened the event with a thought-provoking conversation with Robin Fray Carey. Gerik summarized the entire conversation in a thorough article. Following is an excerpt… Another great point during the exchange a discussion on the opportunity for brands to use “the embrace.” The embrace is the moment in time when…

A Call for New Expertise in Business

A Call for New Expertise in Business

In the third installment for HootSuite’s business video series, Brian Solis discusses the widening gap between current expertise and emergent roles defining the future of business. Here, Solis makes the case to invest not only in new people but also to help today’s employees learn new skillsets to evolve along the business. Click here to see the post over at HootSuite…

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