Studying the impact of innovation on business and society

Press

Brian Solis: Four Ways to Be the Future of Marketing

“Business as usual” no longer exists. Technology is changing business, and marketers are scrambling to keep up,” reports Brian Conlin of Vocus. He recently summarized a presentation given by Brian Solis to brands and agency around the world. Conlin distilled the presentation into four actionable takeaways…. “What’s the Future of Business?” author Brian Solis analyzed how marketers can meet the future head-on at his October 30th Vocus webinar. Here are four key suggestions he makes:  Missed the webinar? Register for the on-demand…

7 insights from Brian Solis on marketing to the new connected consumer

ProjectEve recently summarized a series of talks given by Brian Solis on how to reach connected customers. The result is, “The 7 insights from Brian Solis on marketing to the new connected consumer.” One of the most impressive thought leaders in business and new media is Brian Solis. He’s the Principal Analyst at Altimeter Group. Solis is also an international best-selling author and speaker. This week, Solis said that technology is changing the way people share experiences but businesses are…

Teens Are Leaving Facebook And Brian Solis Reveals Where They Are Going

Teens Are Leaving Facebook And Brian Solis Reveals Where They Are Going

ABC News investigated where teens are spending their time online if not Facebook. Brian Solis studies what captures their time and attention and shared his top list with Joanna Stern. This isn’t bad news for Facebook. The company owns Instagram and shelled out $1 billion for it in April 2012. Brian Solis, a principal analyst at Altimeter Group, says be believes Mark Zuckerberg and Facebook’s lead executives knew they would need help with the younger market at the time and…

PRSA International Conference Recap: Brian Solis On the Future of Public Relations and Marketing

Image credit: @leeodden Brian Solis opened the PRSA International Conference to share his views on the future of PR, marketing and relationships in front of 2,000 professionals and students. Despite his status as a noted author, blogger and social media expert, Brian Solis said that he never stops learning. “I’m still a student,” he said during today’s General Session at the PRSA 2013 International Conference in Philadelphia. And he implored attendees to keep learning as well. “Everything you think you…

Brian Solis to Keynote 2014 Learning Technology Conference in London

Learning Technologies today announced Brian Solis as the opening keynote for the 2014 Learning Technology Conference in London. opening keynote – day one Wednesday 29th January 2014 10:00 – 11:00 Opening keynote What’s the future (WTF) – the effect of emerging technologies on business and culture At work, and in our lives, we face a daily onslaught of new devices and tidal waves of information, opinion and noise. Digital analyst and anthropologist Brian Solis is an expert in the effects…

The End of Business as Usual Now Available in Dutch – het einde van business as usual

Brian Solis’ best-selling book The End of Business as Usual is now available in Dutch. The book was translated by Antje Bosscher. To commemorate the event, Solis also contributed an article for Marketing Online in the Netherlands that explores 10 trends causing digital disruption in business – “SOLIS: 10 TRENDS TEGEN DIGITAAL DARWINISME” omschrijving De invloed van consumenten neemt toe; als bedrijf kun je hier je voordeel mee doen. Leer van dit nieuwe consumentengedrag, zoek verbinding en pas je aan….

Maritz Innovation Symposium 2013 Features Brian Solis as Evening Keynote

The Maritz Innovation Symposium is a private, invitation-only forum event that explores “What’s Next?” in a world of digital disruption. Taking place at Maritz in Fenton, Missouri, the Symposium will connect and inspire an internal network of innovative leaders from across the business to discuss key strategies, next generation methodologies and business innovations—creating disruptive transformation across multi-faceted industry sectors. Attendees include Maritz’s executive leadership and next generation of leaders eager to discuss market challenges and emerging technology, analyze innovative approaches…

SAS Publishes a Whitepaper that Studies Brian Solis’ Work on the Impact of Shared Experiences on Brands

SAS Publishes a Whitepaper that Studies Brian Solis’ Work on the Impact of Shared Experiences on Brands

The future of business hinges on your customers’ shared experiences – the tweets, blogs, posts, comments, photos and reviews they share in this ultra-connected age. The collective voice of these shared experiences can often trump your product or service – and your most clever and creative marketing. In a keynote address at a recent Integrated Marketing Week conference, analyst and futurist Brian Solis explored the importance of cultivating the shared customer experience and why marketers must think like digital anthropologists…

1 132 133 134 135 136 145
Join Our Mailing List

You have Successfully Subscribed!

Stay Connected
Twitter