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CNBC Explores the Role Twitter Plays in Customer Service with Brian Solis

CNBC Explores the Role Twitter Plays in Customer Service with Brian Solis

CNBC’s Meghan Lisson spoke to Brian Solis about his views on Twitter’s new role in customer service and whether or not businesses are ready to Tweet back. Here are some of Solis’ thoughts from the article. Faced with shrinking digital attention spans, brands must compete to stay relevant. It’s adapt or die, said Brian Solis, principal analyst at the Altimeter Group and the author of ”What’s the Future of Business?” “This is a true customer revolution,” Solis said. “Once you…

Altimeter’s Brian Solis and Charlene Li Publish New Book, “The Seven Success Factors of Social Business Strategy”

Altimeter’s Brian Solis and Charlene Li Publish New Book, “The Seven Success Factors of Social Business Strategy”

Concise E-book outlines seven powerful factors for designing and supporting an effective social business strategy Bestselling authors and noted technology analysts Charlene Li and Brian Solis are helping businesses get serious about social media. Their new book, The Seven Success Factors of Social Business Strategy, was written to help readers learn how to better align social media strategies with business objectives to deliver real results and ROI. The book is available for on Kindle, iTunes, and Nook. At just 100…

CNN Talks to BrianSolis about Hate and Free Speech on Twitter

An advocate for honoring women on British currency was thanked for her efforts on Twitter with dozens of rape threats. A female writer who recently spoke out against rape jokes, almost predictably, got the same treatment. CNN’s Doug Gross asked Brian Solis for his thoughts on the subject based on his views around “Freedom of Tweet, is it a Right or Wrong?” Following are some of Brian’s thoughts as published in, “Twitter faces new pressure to limit hate speech.”  …

The Next Web Reviews Seven Success Factors of Social Business by Charlene Li and Brian Solis

The Next Web Reviews Seven Success Factors of Social Business by Charlene Li and Brian Solis

The Next Web’s Ken Yeung took a read of the new ebook by Charlene Li and Brian Solis and shared his takeaways here… In Seven Success Factors, Solis and Li follow up to their research report The Evolution of Social Business, which looked at the six stages a company undergoes to become a social business. Solis tells us they explored what separated one company from another and this is what they found: 1. Define the overall business goals: Companies that…

Brian Solis Makes an Appearance on TechCrunch TV

Brian Solis Makes an Appearance on TechCrunch TV

Noted author and technology pundit Andrew Keen invited Brian Solis to join for an episode of TechCrunch TV’s Keen On to discuss Brian’s new book, WTF. Post excerpt… Known as one of Silicon Valley’s smartest observers of social media, Altimeter Group analyst Brian Solis is now thinking way beyond Twitter and Facebook. The future of digital business, Solis says, is “shared experiences”. Shared experiences. WTF? Yes, exactly. In his lavishly illustrated new book (itself a memorable media experience), What’s The…

Brian Solis publishes fourth edition of popular infographic, The Conversation Prism

Brian Solis, award-winning author and principal at Altimeter Group, unveiled the fourth edition of his Conversation Prism, an ever-evolving infographic that captures the state of social media, organized by how important social networks are used by professional and everyday consumers. Viewed and downloaded millions of times over, the Conversation Prism in its various stages captures a snapshot of important moments in the history and evolution of Social Media. It’s the only research-driven map to explore the evolution of the social…

The 2013-2014 Social Media Landscape [Infographic]

  After almost two-and-half years, it is with great pleasure that I officially unveil the fourth edition of The Conversation Prism. Viewed and downloaded millions of times over, The Conversation Prism in its various stages has captures snapshot of important moments in the history and evolution of Social Media. For those unfamiliar with The Conversation Prism, it is an evolving infographic that captures the state of social media, organized by how important social networks are used by professional and everyday…

sas Runs Five-part Series Based on Brian Solis’ Vision of the Future [of Business]

The crowd before newly-elected Pope Francis in 2013. Photo credit: Associated Press / Michael Sohn Brian Solis of the Altimeter Group envisions a future brimming with potential, and a key part of his vision of the future are connected customers. These people are connected thanks to amazing technologies that enable the shared experience to take center stage, and for which new measures of success highlight many big opportunities. The connected customer is the focus of this post, the second in a five-part series that I’ve devised…

HuffPo Covers Facebook’s New Reader with Commentary from Brian Solis

The world’s largest social network is developing a mobile product codenamed “Reader” that will highlight and showcase news from Facebook users and media organizations. Timothy Stenovec asked Brian Solis for his thoughts. Following is an excerpt from the article… With its new feature, Facebook could be setting its sights on Twitter’s position as the place to turn for breaking news, Brian Solis, author of What’s the Future of Business and a principal analyst at Altimeter Group, told HuffPost. “Facebook is…

ABC News and Brian Solis Examine What Instagram Video Means for News Coverage

David Paul Morris/Bloomberg/Getty Images Sally Zhang of ABC News sought Solis’ views on Instagram Video and its role in news coverage Brian Solis, principal analyst at Altimeter Group, says Instagram Video’s Cinema feature in particular, which stabilizes shaky video, will lead the way for that. “With video, it takes more than filters,” Solis told ABC News. “It takes realizing that to make everyday people look like incredible videographers or cinematographers, they needed something to solve video’s biggest barrier to watchability…

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