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Hugh MacLeod (@gapingvoid) Celebrates the Release of The End of Business as Usual with Original Cartoon

Hugh MacLeod (@gapingvoid) Celebrates the Release of The End of Business as Usual with Original Cartoon

My good friend (and one of the brightest people I know), Brian Solis, has a new book out today: “The End of Business As Usual”. As what has become a tradition between us, I drew the cartoon above to celebrate the launch… Solis believes, as many of us do, that it is time that the voice of the individual was acknowledged by organizations… and then he makes the case to show exactly why it matters, not only in principle, but…

Time Magazine Asks Brian Solis if Companies are Being Anti-Social with Twitter and Facebook

Time Magazine Asks Brian Solis if Companies are Being Anti-Social with Twitter and Facebook

Time Tech columnist Graeme McMillan asked Brian Solis for his thoughts on “broadcast” marketing in social channels and whether or not it would lead to “social blindness,” the social media equivalent of Advertising’s dreaded “banner blindness.” The problem with most corporate social media strategies, according to one expert, is that they’re just not social enough, they’re actually anti-social, and that that will lead to “social blindness” and a downturn in overall brand loyalty if left unchecked. Brian Solis, a new…

The American Genius: The Brandsphere Undoes the P.O.E.M. Concept

via Tara Steele, The American Genius, Excerpt Digital analyst Brian Solis has partnered with JESS3 to release a detailed infographic regarding media opportunities available to businesses using today’s technologies. Solis and JESS3 are well known for visually capturing the current state of affairs of social networking from their 2007 octopus-like infographic to the 2011 complex global infographic. Solis said, “In discussions about new media, you will often hear the division of media opportunities as Paid, Owned, and Earned media (P.O.E.M.). Over…

MarketingProfs: Six Social Media Archetypes and How to Reach Them Read more: http://www.marketingprofs.com/short-articles/2290/six-social-media-archetypes-and-how-to-reach-them#ixzz3w6a1L9tW

Via MarketingProfs Studies often classify us into demographics, psychographics or—more recently—by our “online influence” scores. The real question for today’s social-savvy marketers is, What makes us connect and share in our digital worlds? In partnership with agency JESS3, Brian Solis has documented user traits across social networks and put them into 18 categories in a nifty Behaviorgraphics poster. Some personality types you may recognize: Problem Solvers. Among the most common roots of conversation in social media are the question-and-answer sessions:…

Katie Couric and Brian Solis Reflect on the State and Future of Social Media’s Effect on Journalism, Media, and Society

Katie Couric and Brian Solis Reflect on the State and Future of Social Media’s Effect on Journalism, Media, and Society

Katie Couric invited Brian Solis to her CBS studio in New York to discuss all things social and new media. In an hour-long conversation, Couric and Solis approached new media’s impact on the media business, journalism, education, family and friends, and society and culture at large. The two approached each complicated subject with the warmth and approachability of lifelong friends and also the depth of professionals seeking clarity in a time of confusion. Trailer Episodes Part 1: Katie Couric on…

CRM Magazine’s 2010 CRM Market Awards – Brian Solis Influential Leader

As part of its CRM Evolution ’10 conference, CRM Magazine announced the winners of its 2010 CRM Market Awards. Brian Solis was listed as one of eight CRM “Influential Leaders” by the magazine. The list of 2010 Influential Leaders: Marc Benioff, cofounder, chairman, and chief executive officer at Salesforce.com (see CRM’s November 2009 issue for our cover-to-cover special report on Benioff and Salesforce.com) Bill McDermott, co-chief executive officer at SAP Doc Searls, fellow at the Berkman Center for Internet and Society, head of the individual-empowerment initiative…

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