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Tag: blog

Social Media is Not Dead

Rather than address the blogosphere with brilliant rhetoric and clarity regarding the Ferrari Incident, instead, Steve Rubel has declared Social Media Dead. Perhaps he’s merely tapping into the power of social media to spark controversy to displace the conversation on Techmeme, or, just maybe, he really does believe that “social” or any other category preceding the word “media” is dead. Jeremy Pepper calls it “Crisis Blogging to Defeat a Meme.” Open the Dialogue captures it with, “What strikes me most…

Countdown to PodCamp West

Have plans this weekend? Now you do. PodCamp West is a must-attend (oh and free) event this weekend that will cover all things related to podcasting and video blogging. Whether you’re a beginner, curious or an advanced practitioner, PodCamp West is designed to help everyone, at every level, share and learn. It’s a two-day event, starting at 12 and running until 6. Oh, but wait, I almost forgot, there are also two parties hosted by Vic Podcaster and the PodCamp…

PodCampWest Unites Podcasters, Video Bloggers, Bloggers in San Francisco

The first Podcamp on the West coast will be held in San Francisco on November 18-19, 2006 at the historic Swedish American Hall. Inspired by PodCamp Boston, PodCampWest San Francisco will connect individuals, businesses and institutions interested in new media. Podcamp San Francisco is an UnConference in the tradition of BarCamp. PodCampWest is free to attend for the community. The event will attract influential Bloggers, Audio and Video Podcasting pioneers, content creators and distributors, mainstream media, enthusiasts, businesses, hobbyists, musicians,…

Social Media Club Makes TechCrunch re: Our Initiative on Blogging Ethics

Tonight we’re hosting a roundtable entitled, “Talking About Disclosure” to discuss honesty, ethics, and disclosure – the things that will serve as a solid foundation for blogs as well as helping to escalate credibility in the blogosphere, among consumers, and among traditional journalists. The event even made TechCrunch today. Thanks Mike! Arrington (along with many other important bloggers) have been both in the spotlight and the hotseat in regards to blog posts and how, why, and when to disclose business…

Revisiting Guy Kawasaki’s "How to Suck Up to a Blogger"

In February, Guy Kawasaki wrote an extensive article that was in essence, a strategy guide to strengthen the bridge and enhance the likeliness for PR and communications professionals to reach influential bloggers. Yes, I know, February…that was a lifetime ago in Silicon Valley. But, I think this article will only gain greater relevance as time goes on and is more important today than it was just several months ago. Let’s, for the sake of editorial continuity, agree that blogs are…

Colleges Send Marketing/PR Graduates to Workforce Ill-Prepared

Colleges Send Marketing/PR Graduates to Workforce Ill-Prepared

Congratulations class of 2006! It’s June and you have the golden key to success – your degree in PR, Communications, or Marketing. Now you’re ready to take on the world and land that high-paying gig running marketing initiatives for the best companies on the market. However, as you’ll quickly learn (literally), there’s a tremendous chasm between learned arts and practiced arts. And for the most part, it will seem as if you have to relearn everything in order to advance…

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