Studying the impact of innovation on business and society

Tag: change management

Brian Solis Has an Illuminating Discussion About Digital Transformation with Jon Reed of Diginomica

Brian Solis Has an Illuminating Discussion About Digital Transformation with Jon Reed of Diginomica

In an article called “Business as usual is overhyped – revisiting my digital transformation debate with Brian Solis,” Jon Reed of Diginomica engages in a dynamic debate with Solis about digital transformation. He summarizes before he launches into the compelling email banter about the issue: “The debate about digital transformation hype matters. Customers need to see through the vendor hyperbole – and determine the best response. Time to share road lessons – and more data from Brian Solis.” The source…

Digital Adoption Hub Calls Brian Solis One Of Their 10 Digital Transformation Influencers You Should Know About

Digital Adoption Hub Calls Brian Solis One Of Their 10 Digital Transformation Influencers You Should Know About

In naming Solis to their list of top 10 transformation influencers, Digital Adoption Hub, a portal that highlights the most interesting information on the topics of digital adoption and digital transformation, says, “(Solis’s) book “X: The Experience When Business Meets Design” captivates audiences across the world, and Brian continues to share his experiences with many international keynote speeches.” DAH continues, “Solis has fully grasped the rise of digital transformation, appreciating and understanding its importance in ways others can only dream…

Diginomica Debates Digital Transformation With Brian Solis: Is The Term Losing Its Meaning?

Diginomica Debates Digital Transformation With Brian Solis: Is The Term Losing Its Meaning?

Diginomica co-founder Jon Reed digs into Solis’s annual report on digital transformation and questions if the term has become bloated and meaningless. Reed asked Solis, “What is sticking to the wall when we peel back the digital transformation hype? What is different this time around? Or is this just change management in a different garb?” to which Solis gamely replied, “I’m the first to say that “digital transformation” as a buzzword has reached eye-roll status. It is indeed a catch-all…

Culture is Either the Roadblock or Highway to Innovation – We Need Leadership not Management

Culture is Either the Roadblock or Highway to Innovation – We Need Leadership not Management

After studying customer experience, digital transformation and innovation for so many years, I’ve found that the next big thing in business (r)evolution is culture. The other most interesting thing I’ve learned is that while businesses are readying or investing in change, the definition of meaningful culture is elusive or inconsequential. Yet, company culture is either the number one catalyst or inhibitor to progress. Culture needs a champion. As Peter Drucker once famously said, “Culture eats strategy for breakfast…” Like most aspects in business, management…

Digital Transformation is Still Largely Technology-First, People-Second

Digital Transformation is Still Largely Technology-First, People-Second

Digital transformation has officially become a ubiquitous term that describes any company’s investment in digital infrastructure regardless of ultimate vision and intention. But, unless digital transformation takes a technology-second and a customer/employee first approach, investments will be unaligned with market evolution and more importantly, human behaviors, preferences and expectations. Technology is just a means to power business transformation. But technology can only get part of the job done. You need people. And, like technology, people are changing. Each time I…

The Dilemma’s Innovator: Innovation and Change as the New Pillars of Business

The Dilemma’s Innovator: Innovation and Change as the New Pillars of Business

If necessity is the mother of invention, then perhaps imagination is the source of innovation. In December 2010, I was given the opportunity to write the cover story for Entrepreneur Magazine. The article, “Change: Lessons on What’s Next,” explored the innovation behind three (well four) companies — Foursquare, Square + Twitter, and Zappos. Throughout the years, I’ve had the opportunity to spend time with Dennis Crowley, Jack Dorsey and Tony Hsieh. And over that time, I’ve observed inherent traits that…

Revolution Series 2 Debut: How Mercedes Benz Successfully Uses Social Media to Engage

Social media marketing is gaining in awareness and acceptance by businesses all over the world. According to a recent report published by Burson-Marsteller… 67% of Fortune Global 100 companies use Twitter to directly engage with consumers. This is a 78% increase over the previous year. And, 9 out of 10 companies are talked about on Twitter. When you think about social media and customer engagement, luxury brands are viewed upon through a different lens. The question is, are buyers of…

Flying to a Higher Altitude with Altimeter Group

Today I have some very special news to share with you – I will be joining Altimeter Group. To help you understand why I decided to make this move, allow me to provide a bit of context. Over the years, I’ve published my experiences, observations and insights primarily exploring the impact of social technology on marketing, advertising, media, business, communications, and culture. But within the last couple of years, the two places where I continually gravitate towards more often than…

Social Media and the Adaptive Business

While I’m in the throes of writing the next chapter, I wanted to share a recent interview I did with BroadVision‘s Andrew Gori. Andrew asked some profound and timely questions that are worthy sharing. Following this discussion, the interview was reenacted live at BroadVision’s headquarters in Redwood City, CA as part of its Clearvale SecondFloor speaker series hosted by CEO, Dr. Pehong Chen. The conversation tackles subjects facing businesses of all shapes and sizes ranging from social media adoption and…

Best of 2010: The Future of Business is Social

Social media and marketing have become synonymous over the years. At the same time, social media is placing the customer back in customer service. Each movement represents important and overdue (r)evolutions within business, but this is just the beginning. With every step toward progress we make in social media, we uncover what’s necessary to make real headway in the progress of progress. The future of business is social and as such, every aspect of business affected by outside activity will…

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