Studying the impact of innovation on business and society

Tag: digital transformation

The New Trajectory for Digital Transformation and the Role of AI and Automation in a Post-Pandemic World

The New Trajectory for Digital Transformation and the Role of AI and Automation in a Post-Pandemic World

An insightful conversation with Sameer Datta of Enterprise Talk about technology’s boom within orgs around the world and the accelerated rise of AI and automation in the post-pandemic economy. We also explore the impact digital transformations are having on customer experience.  Please watch and share! [simple-author-box}

The Digital Transformation of Mindsets to Drive Exponential Innovation in the Novel Economy

The Digital Transformation of Mindsets to Drive Exponential Innovation in the Novel Economy

Dr. Mik Kersten is someone I only recently met, but I’ve quickly grown fond of his thinking and work. In 2020, we organized an event together, “Transitioning from Project to Product to Thrive in the New Normal.” Our initial conversation led to an exploration of new possibilities in digital transformation in a time of global crisis, an era I called the “Novel Economy.” Then earlier this year, Dr. Mik and I hosted an executive roundtable that focused on strategy planning and…

Salesforce Live Australia & New Zealand: The Future of Customer Experience, in the Age of Generation Novel

Salesforce Live Australia & New Zealand: The Future of Customer Experience, in the Age of Generation Novel

Please join me today at Salesforce Live Australia & New Zealand, April 22, 11:32-11:55am Sydney Time. The Future of Customer Experience, in the Age of ‘Generation Novel’ – Link The New Normal is for everyone else. The Next Normal is where everyone is racing. But not you. This rare Ctrl-Alt-Del moment is both a disruption and a gift. For the last 20 years, the world was changing because of digital. Now, the world has changed and it’s not going back….

Relevance is in the Eye of the Beholder; The Same is True for Experience

Relevance is in the Eye of the Beholder; The Same is True for Experience

For industries to stay competitive in today’s online economy, they need to use artificial intelligence (AI) to offer personalized recommendations and experiences to survive and win. In a recent Coveo survey of nearly 200 US consumers, respondents reveal how markets are falling short. For e-commerce, 9 out of 10 customers expect their online shopping experience to be better than in store, and half of them already face dissatisfaction. And, 50% of customers say they sometimes or always have a problem when shopping online….

Introducing #IgniteMoments: Customers Experience So Much Darkness in Their Journey, Optimize Digital Customer Experiences to Deliver the Light

Introducing #IgniteMoments: Customers Experience So Much Darkness in Their Journey, Optimize Digital Customer Experiences to Deliver the Light

Today’s customer journey is built upon decades of legacy infrastructure. Even with modernization, the relationship between digital and physical touch points are often disjointed, transactional, and in many cases, they just feel outdated. When I was asked to keynote DEEPCRAWL Live and share my ideas for a new future in marketing and search, I jumped at the opportunity. I had so much to share. In particular, I was anxious to preview the “Ignite Moment,” the moment that immediately follows micro-moments and…

Technology as an Ally for a More Sustainable World

Technology as an Ally for a More Sustainable World

España! El Pais de mi madre. 🇪🇸🙌 El mayor experto en transformación digital e innovación del mundo y una de las personas más influyentes en Silicon Valley, Brian Solis, nos habla sobre la importancia de fomentar el pensamiento creativo desde la educación. Además, reflexiona sobre teléfonos inteligentes y cambios conductuales, redes sociales, desinformación, inteligencia artificial y marcas, así como del futuro de la tecnología. An interview with Apple Tree, Spain… The world’s leading expert in digital transformation and innovation and…

Why Relationships and Human-Centered Outcomes Should be at the Center of Digital Transformation

Why Relationships and Human-Centered Outcomes Should be at the Center of Digital Transformation

What role do you want to play in the future. It will happen to you or because of you. You have more power and potential than you may realize. “Change doesn’t have to just come from the top. Change can come from the middle. I’ve seen…companies where you have culture and you have momentum and you have success. So, you can change up and down, left and right, inside out, outside in, you just have to believe that you can.”…

Digital Darwinism: For businesses to adapt and thrive, they must take a more profound and humanistic approach to transformation

Digital Darwinism: For businesses to adapt and thrive, they must take a more profound and humanistic approach to transformation

Under pressure to act fast during the pandemic, businesses sped up their digital transformation plans, compressing their timetables from years into months. Now they face the next phase of evolution, what digital prophet Brian Solis calls the “novel economy”. For businesses to adapt and thrive, says Solis, they must take a more profound and humanistic approach to transformation. Stephen Shaw, Chief Strategy Officer of Kenna, and Brian Solis, recently had a refreshingly honest conversation about the real future of digital…

Why Human Connections Should be at the Center of Digital Transformation: A Conversation with Blazing Trails

Why Human Connections Should be at the Center of Digital Transformation: A Conversation with Blazing Trails

I had the wonderful opportunity to join Michael Rivo on the Salesforce Blazing Trails podcast. What an amazing conversation! We explored the intersection between humanity, social science, and innovation. If you have 22 minutes and 20 seconds, I’d love for you to join us! You can listen to the show here. I hope it helps! The show is also available on… Apple Podcasts Spotify Google Podcasts Show Notes: Successful digital transformations start and end with the teams executing them. Meaningful…

The Urgent Need for Creativity in Life and Why Our Dependence on Personal Tech Can Erode Our Individuality

The Urgent Need for Creativity in Life and Why Our Dependence on Personal Tech Can Erode Our Individuality

A new year, a new you… The year was 2019. The place was Austin, Texas, during SXSW. Shortly after my keynote and official debut of LifeScale, I visited the Velocitize Talks studio hosted by WP Engine. There, I shared research and insights into my latest book, along with digital transformation, the future of brand, the impact of digital distractions, and the importance of living a more creative life. After all this time, I’m proud to finally share the results of that session…

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