Studying the impact of innovation on business and society

Tag: foreword

Smart Business, Social Business

I got to know Michael Brito several years ago when he worked on the social media team at Intel. Since then, we’ve worked together in a variety of projects becoming good friends along the way. I was proud when Michael landed his book deal for Smart Business, Social Business and I was honored when Michael asked me to write the Foreword. Smart Business, Social Business is now available and the publisher has agreed to let me share the foreword here….

This is the time to go your own way

I was recently asked to write the foreword for Social Media Geek-to-Geek by Rick & Kathy Schmidt Jamison. I was delighted to help and as always, I requested to publish the foreword here when the book was released. Now that the book is available on Amazon, I’m excited to share the foreword with you here… When I’m asked to research and present success stories and best practices in social media, I often ask a bit more about what it is…

The Curation Economy and The 3C’s of Information Commerce

Several years ago I had the privilege of working with Steve Rosenbaum, author of Curation Nation. Back then Steve was already vested in the future of online curation and his grande conquête was playing out with Magnify.net, a realtime video curation network. At the time, he was also a staple at some of the tech industry’s most renown conferences sharing his vision for social, video, and curated content. As Steve was completing his new book, he asked if I would…

Social Media ROI: ROI Doesn’t Stand for Return on Ignorance

My good friend Olivier Blanchard recently released his new book, Social Media ROI, Managing and Measuring Social Media Efforts in Your Organization. As he was nearing its completion, he asked if I would write the foreword and to be honest, I was flattered. I agreed to do so under one condition, that I get the opportunity to share the foreword with you here. Long story short, here we are. The book is extremely helpful and carries the endorsements of those…

The Poetry of Social Networking to Court Customers and Invest in Relationships

Sean Percival is a published author, developer, blogger, and an overall online marketing and SEO expert. A short while ago, Sean asked if I would write the foreword for his new book, MySpace Marketing. Que, the book’s publisher, has graciously granted me permission to share the foreword with you. While the premise encompasses MySpace, as a social marketer, you could theoretically insert any “social network name” and find that the guiding principles and ideologies are perpetual. Enjoy… — In the…

1 2
Join Our Mailing List

You have Successfully Subscribed!

Stay Connected
Twitter