The podcast of industry publication Demand Gen recently had on Brian Solis as a featured guest, discussing the past and future of influencer relationships.
MarketingTech: Brian Solis: On CMO pressure, nailing customer journey touchpoints and the rise of Influence 2.0
James Bourne of industry publication MarketingTech recently conducted a long and wide-ranging interview with Brian Solis about the present and future of their industry.
Industry publication Reseller News recently did an overview of their annual Partner Breakfasts, which bring together business leaders looking to bring digital transformation to life in their organizations, citing Brian Solis’ report with Capgemini’s Digital Transformation Institute on the subject.
French marketing publication CoMarketing News recently did an article on the still relatively young state of influence marketing, citing Brian Solis’ “Influence 2.0” study he did for Altimeter.
French marketing publication Viuz recently did an overview of early efforts into using AI for marketing purposes, citing Brian Solis’ thoughts on the subject.
Industry publication a.list recently took a look at Brian Solis’ Altimeter report on the current state of influencers, sharing conclusions along the way.
Industry publication Venture Beat recently took a look at Brian Solis’ Altimeter report on the state and future of digital marketplaces, drawing conclusions along the way.
Tech publication CNET recently did an article on what lies next for social media in the wake of the Google+ shutdown, and talked with Brian Solis for his opinions.
Emma Waldron of industry website WorthIx recently interviewed Brian Solis for their podcast, where their wide-ranging discussion included at look at data transformation and the future of the CX industry.
My last book, X: The Experience When Business Meets Design, explored the art and science of experience design. Looking beyond the disparate, but important disciplines of customer experience, brand experience, user experience, service experience, I sought to spark a creative coalescence between them…hence, “X.” It’s the letter, and more importantly, the experience, they share. Why leave experiences to chance? Why should experiences be disconnected and impersonal? Yet, for the most part, even in an era of digital transformation and machine…