Studying the impact of innovation on business and society

Tag: hyundai

How Hyundai is Driving CX Innovation by Connecting Customers to Dealerships Via Mobile-First Journeys

How Hyundai is Driving CX Innovation by Connecting Customers to Dealerships Via Mobile-First Journeys

New Hyundai store in Bluewater Shopping CentreToday’s customer is more connected, informed and empowered than ever before. They expect information and services on-demand and they increasingly expect personalized engagement regardless of channel. Customers value modern experiences that are seamless, efficient and assistive across their devices and many times this is the deciding factor of which brand to purchase. For those of us who have recently been in the market for a new car, researching a big decision like that is…

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