Studying the impact of innovation on business and society

Tag: Introhive

Brian Solis’ Influence 2.0 Report Referenced in TopRank Marketing Blog Article on Inspiring Examples of B2B Influencer Marketing

Brian Solis’ Influence 2.0 Report Referenced in TopRank Marketing Blog Article on Inspiring Examples of B2B Influencer Marketing

Solis’ research report, Influence 2.0: The Future of Influencer Marketing is referenced in a comprehensive article by Lee Odden of the TopRank Marketing blog titled “Inspiring Examples of B2B Influencer Marketing in Action. To help illustrate how business brands TopRank Marketing works with are driving results with influencer marketing, the author pulled together ten examples of B2B companies that represent a mix of approaches and performance outcomes. The companies include Prophix, DivvyHQ and Introhive. In a section titled, “Where Does…

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