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Tag: Lifescale

Brian Solis and Lifescale Are Referenced In Hubb Blog Article On Changing Industry Conference Models

Brian Solis and Lifescale Are Referenced In Hubb Blog Article On Changing Industry Conference Models

Solis’ new book Lifescale is referenced in a Hubb article by Dan Gingiss (Chief Experience Officer of Winning Customer Experience, LLC) called “The Old Industry Conference Model is Broken.” The article focuses on the questionable content of industry conferences due to the methods by which many industry events seek out speakers. Gingiss takes the view that “The sales team is interested in funding the event with corporate sponsors, so they offer up speaking opportunities as a ‘carrot’ to those willing…

Brian Solis’ SXSW 2019 Keynote Summarized In DEFI: La Mode de France Report

Brian Solis’ SXSW 2019 Keynote Summarized In DEFI: La Mode de France Report

  A world in search of meaning Introduction Austin brings together the world’s largest festival of innovations every year under the SxSW (South by South West) banner. The entire Austin center is mobilized and thousands of volunteers participate enthusiastically in the organization. This is a major event, unclassifiable and unavoidable. It brings together in one event that lasts 15 days: Conferences on all innovations, be they social or technological. They were divided this year into 25 major themes. A music…

The New Kodak Moment and the Rise of Experience Innovation

The New Kodak Moment and the Rise of Experience Innovation

I live several lives. As a digital analyst and futurist, I study disruptive technology and its impact on businesses and markets. As a digital anthropologist, I study the effects of disruptive technology on societies and us as individuals. In both cases, I am frequently asked to share the “state of” industries and also play out defined scenarios over the next several years. Recently, I took a break from my industry work to focus on the personal side of digital disruption…

Mind, Body, Spirit with Dr. Kayte

Mind, Body, Spirit with Dr. Kayte

One of the things I love most about the Lifescale experience, is the entirely new adventures on which I’m whisked away. One such experience was the result of attending “The Rising Glen Collective” in Hollywood recently. I was asked to present on the story behind the book to a curated group of artists, entrepreneurs, athletes, experts and executives in an intimate setting–in a beautiful Hollywood Hills home over looking Los Angeles. Boy, was I nervous. Following the event, I met…

Brian Solis Shares His Views on Customer Service in the Digital Age on Accenture’s new podcast “Marketing Disrupted” with special host Amber Mac

Brian Solis Shares His Views on Customer Service in the Digital Age on Accenture’s new podcast “Marketing Disrupted” with special host Amber Mac

Solis was a recent guest on “Marketing Disrupted,” a new Accenture podcast hosted by Amber Mac with Brent Chaters. The series explores the evolving demands for CMOs and their organizations to thrive in the age of digital disruption. Solis was featured on an episode called “What Does It All Mean?” that also included guests Guy Kawasaki and Jeffrey Hayzlett. Solis spoke about what he had learned from his own personal transformation as chronicled in Lifescale regarding the deeper, darker impacts…

The Future of Work and Innovation is Tied to Personal Creativity, Productivity and Happiness

The Future of Work and Innovation is Tied to Personal Creativity, Productivity and Happiness

 What?…Me?…Distracted!?… Yes. You. Us. We are all distracted and have been increasingly so for a long time. But, this isn’t a story about distraction. This is a story about how we, with the help of seductive tech and real-time experiences, disrupted our creativity, promise and happiness. To explain more, I wanted to share a very special conversation with my friends at Gapingvoid Culture Design Group. I’ve had the pleasure to work with them on some of the most creative project…

Brian Solis Appears on Mark Schaefer’s Marketing Companion Podcast

Brian Solis Appears on Mark Schaefer’s Marketing Companion Podcast

  Solis is quoted talking about Lifescale in an episode of Mark Schaefer’s Marketing Companion podcast introducing Brooke Sellas as his new co-host. Schaefer introduces the concept of Lifescale and mentions that he ran into Solis at SXSW 2019. He then plays a recording of Solis talking about the book. Solis says, “What we all share in common is that we are always online, trying to keep up with what we need to produce, what we want to share and…

Customer Experience In The Age Of Digital Distraction

Customer Experience In The Age Of Digital Distraction

Tamara McCleary is a dear friend.  I was so happy when I joined her on SAP’s Tech Unknown podcast, a show that features “discussions from the edge of next.” Honestly, I didn’t know she was going to be the host. So, it was all the more special. Our conversation focused on what has become my next keynote topic/presentation, “Experience in the Age of Digital Distraction.” The impact of digital distraction on work and everything from CX to EX to experience…

Lifescale and the Digital Transformation of Society and Business

Lifescale and the Digital Transformation of Society and Business

Supporting his thesis that beyond the IT deployments across large organizations, it’s the “digital transformation of society that is really creating change,” Ross Quintana draws numerous examples from Solis’ book Lifescale. Quintana writes, “When I looked at the principles of his book I quickly saw the connection to all the stakeholders.” Illustrating his point that “technology is the problem and the answer,” the author mentions that Solis talks in his book about the impact that distraction is having on us…

BRIAN SOLIS DISCUSSES CUSTOMER EXPERIENCE IN THE AGE OF DISTRACTION ON THE TECH UNKNOWN PODCAST

BRIAN SOLIS DISCUSSES CUSTOMER EXPERIENCE IN THE AGE OF DISTRACTION ON THE TECH UNKNOWN PODCAST

On Episode 3 of the Tech Unknown Podcast, Solis offered insights about enhancing customer experience in this challenging digital age in an interview with host Tamara McCleary, CEO of media analytics and consulting agency Thulium. In the discussion, Solis explained: 1) How to create more meaningful customer experiences; 2) How businesses can more effectively use data to promote customer engagement; and 3) How digital distraction affects employees, customer and business leaders McCleary posts several key quotes from Solis before the…

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