Studying the impact of innovation on business and society

Tag: Lifescale

Brian Solis Addresses Social Engineering’s Impact on Biology and our Norms and Values

Brian Solis Addresses Social Engineering’s Impact on Biology and our Norms and Values

Brian Solis addresses our culture of “likes,” “social media pills,” our “fake lives” on social media and our need to reset our relationship with technology in a blog post article on Singular University’s site called “Selfie-Aspiration: Social Engineering Is Changing our Biology and our Norms and Values.” Solis writes, “Our attention was hacked and monetized without thoughtful regard to the psychological, emotional, and physical impacts on our health and wellness. This isn’t sustainable. But it’s also the new normal. We…

Australia’s Forte Magazine Features Article On Webinar Masterclass With Brian Solis

Australia’s Forte Magazine Features Article On Webinar Masterclass With Brian Solis

The uncredited piece begins: “Are you struggling with focus, procrastination, anxiety, self-esteem, forgetfulness, or creativity? Somewhere along the way, we have become distracted. Maybe we don’t realise the extent to which our everyday rituals, favourite devices and apps, or where we focus our attention is affecting us.” The masterclass offers “practical tips, tricks, and insights directly from Brian Solis on how to be more efficient and productive in our technology-driven world. . .from simple first steps to reclaiming your attention,…

As an Author on Innovation and Digital Darwinism, I Realized that I Needed to Upgrade My Work

As an Author on Innovation and Digital Darwinism, I Realized that I Needed to Upgrade My Work

As someone who studies the impact of innovative technologies on markets and societies, I found it ironic to write books on the subject that were strongly rooted in traditional channel formats. I struggled with the paradox of urging people to challenge conventions when I clearly couldn’t follow suit. So, going back to the my first solo book, ENGAGE!, in 2010, and with every book following, I borrowed from iconic Hollywood trailers to promote each title. But the books themselves, were still…

Brian Solis Spotlighted in Meltwater Article on Trend Forecasters

Brian Solis Spotlighted in Meltwater Article on Trend Forecasters

For his article “Why Marketing and Comms Should Start Working with Trend Forecasters—And How to Find the Right Ones” on the Meltwater website, John Boitnott sought out Solis’ expertise to illuminate key concepts. Solis is referenced almost immediately in the opening section “What is Trend Forecasting?” As Boitnott writes, “Brian Solis is author of the new book Lifescale and Principal Analyst and Futurist at Altimeter Group. He says it’s part art and part science, and not at all precise, but…

Brian Solis and Lifescale Are Referenced In Hubb Blog Article On Changing Industry Conference Models

Brian Solis and Lifescale Are Referenced In Hubb Blog Article On Changing Industry Conference Models

Solis’ new book Lifescale is referenced in a Hubb article by Dan Gingiss (Chief Experience Officer of Winning Customer Experience, LLC) called “The Old Industry Conference Model is Broken.” The article focuses on the questionable content of industry conferences due to the methods by which many industry events seek out speakers. Gingiss takes the view that “The sales team is interested in funding the event with corporate sponsors, so they offer up speaking opportunities as a ‘carrot’ to those willing…

Brian Solis’ SXSW 2019 Keynote Summarized In DEFI: La Mode de France Report

Brian Solis’ SXSW 2019 Keynote Summarized In DEFI: La Mode de France Report

  A world in search of meaning Introduction Austin brings together the world’s largest festival of innovations every year under the SxSW (South by South West) banner. The entire Austin center is mobilized and thousands of volunteers participate enthusiastically in the organization. This is a major event, unclassifiable and unavoidable. It brings together in one event that lasts 15 days: Conferences on all innovations, be they social or technological. They were divided this year into 25 major themes. A music…

The New Kodak Moment and the Rise of Experience Innovation

The New Kodak Moment and the Rise of Experience Innovation

I live several lives. As a digital analyst and futurist, I study disruptive technology and its impact on businesses and markets. As a digital anthropologist, I study the effects of disruptive technology on societies and us as individuals. In both cases, I am frequently asked to share the “state of” industries and also play out defined scenarios over the next several years. Recently, I took a break from my industry work to focus on the personal side of digital disruption…

Mind, Body, Spirit with Dr. Kayte

Mind, Body, Spirit with Dr. Kayte

One of the things I love most about the Lifescale experience, is the entirely new adventures on which I’m whisked away. One such experience was the result of attending “The Rising Glen Collective” in Hollywood recently. I was asked to present on the story behind the book to a curated group of artists, entrepreneurs, athletes, experts and executives in an intimate setting–in a beautiful Hollywood Hills home over looking Los Angeles. Boy, was I nervous. Following the event, I met…

Brian Solis Shares His Views on Customer Service in the Digital Age on Accenture’s new podcast “Marketing Disrupted” with special host Amber Mac

Brian Solis Shares His Views on Customer Service in the Digital Age on Accenture’s new podcast “Marketing Disrupted” with special host Amber Mac

Solis was a recent guest on “Marketing Disrupted,” a new Accenture podcast hosted by Amber Mac with Brent Chaters. The series explores the evolving demands for CMOs and their organizations to thrive in the age of digital disruption. Solis was featured on an episode called “What Does It All Mean?” that also included guests Guy Kawasaki and Jeffrey Hayzlett. Solis spoke about what he had learned from his own personal transformation as chronicled in Lifescale regarding the deeper, darker impacts…

The Future of Work and Innovation is Tied to Personal Creativity, Productivity and Happiness

The Future of Work and Innovation is Tied to Personal Creativity, Productivity and Happiness

 What?…Me?…Distracted!?… Yes. You. Us. We are all distracted and have been increasingly so for a long time. But, this isn’t a story about distraction. This is a story about how we, with the help of seductive tech and real-time experiences, disrupted our creativity, promise and happiness. To explain more, I wanted to share a very special conversation with my friends at Gapingvoid Culture Design Group. I’ve had the pleasure to work with them on some of the most creative project…

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