Studying the impact of innovation on business and society

Tag: Paul Leinberger

May I Have Your Attention, No, May I Have Your Intention Please?

May I Have Your Attention, No, May I Have Your Intention Please?

My friend Stephen Denny asked me if I would write the foreword for his new book, “Unfiltered Marketing: 5 Rules to Win Back Trust, Credibility, and Customers in a Digitally Distracted World.” It meant a lot to me. Having the ability to set the stage for someone’s passion and hard work is not something I take lightly. I asked if it would be okay to share the foreword upon release of the book and he said, “of course.” Unfiltered Marketing…

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