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Tag: persuasive design

Brian Solis Comments on “Persuasive Design” In Marketing Tech News Article On Social Media Addiction

Brian Solis Comments on “Persuasive Design” In Marketing Tech News Article On Social Media Addiction

Solis is quoted in a Marketing Tech News article by James Bourne called “Consumers are understanding the risks of social media addiction – but taking the next step is hard.” The article starts with a study by Kapersky claiming that one in three consumers did not know how to fully protect their privacy online.  The research aimed to explore whether the outrage and scandal of various data breaches has led users to improving their data hygiene. The article mentions another…

There Isn’t an App for That: The Formula for Productivity, Happiness and Creativity Starts Within

There Isn’t an App for That: The Formula for Productivity, Happiness and Creativity Starts Within

We didn’t lose our ability to focus or be creative, we were programmed away from it, toward a direction where our attention is heavily monetized. It’s by design.  The challenge is two fold. For those who remember life before smartphones and social media, memories serve as a benchmark for comparison. We tend to remember our analog lives and activities with a sense of nostalgia and also disbelief. After all, we’ve since learned to become digital-first in most things we do…

Tubefilter: Brian Solis Wants To Rescale Your Life To Thrive In A Digital Age

Tubefilter: Brian Solis Wants To Rescale Your Life To Thrive In A Digital Age

Tubefilter, the most trusted and widely read source for online video news, analysis, and events, caught up with Solis after he spoke at The Open Influence Summit to learn more about Lifescale and his new direction. Explaining how far social media has strayed from its original intent, Solis relays how a dozen years ago, he wrote a white paper for the Department of Defense about the potential to use social media to get more people involved in voting. What’s happened…

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