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Tag: seth+godin

The Future CMO: Driving the Seamless Customer Experience with Seth Godin and Brian Solis

The Future CMO: Driving the Seamless Customer Experience with Seth Godin and Brian Solis

The role of CMOs globally has been on a continuous path of transformation. The digital era has created new ways for businesses to connect with audiences on a deeper level, and in turn deliver more seamless, personalized customer experiences at scale. Today’s CMO is uniting brand, sales, commerce, service, and loyalty to own the end-to-end customer journey. Join Seth Godin, Brian Solis, and Canadian business leaders as they discuss how the role of the CMO is becoming more dynamic, strategic, and…

Salesforce Canada Explores the Future CMO with Seth Godin and Brian Solis

Salesforce Canada Explores the Future CMO with Seth Godin and Brian Solis

The Future CMO: Driving the Seamless Customer Experience, June 16 2021 – LINK The role of CMOs globally has been on a continuous path of transformation. The digital era has created new ways for businesses to connect with audiences on a deeper level, and in turn deliver more seamless, personalized customer experiences at scale. Today’s CMO is uniting brand, sales, commerce, service, and loyalty to own the end-to-end customer journey. Join Seth Godin, Brian Solis, and Canadian business leaders as they…

Will The Real Social Media Expert Please Stand Up?

Social Media is everything you know and nothing about what you think or do in marketing. Sounds strange eh? It’s true though. Think about how you approach marketing campaigns today and the picture will become a bit clearer. – You evaluate target demographics. – Develop strategic messages. – Conduct an audit or focus group. – Revise messages and fine-tune the plan. – Determine the broadcast mechanisms to push your content. – Go live. – Monitor the response. – Evaluate the…

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