Studying the impact of innovation on business and society

Tag: stowe+boyd

Exploring digital transformation and influence

Exploring digital transformation and influence

I constantly face a challenge in that I spend so much time researching and writing that I barely have time to promote my research and writing. I often think, “what’s the point of doing all of this work if no one will see it!?” In a rare moment however, I was able to spend time with Onalytica to take about my areas of study, how I got here and who/what influences me. I hope it helps you… HOW DID YOU…

Designing for the Human Side of Digital Transformation

Designing for the Human Side of Digital Transformation

On this final episode of Digital Outliers Season 1, my dear friend Stowe Boyd joins to discuss the “humanities of it all.” Stowe is futurist and editor-in-chief at Work Futures. He believes (and my research shows) that companies are often missing the mark on digital transformation by thinking about it from an industrial approach instead of a humanities-based approach. In a wide-ranging discussion, Boyd shares his thoughts on the inherent bias in social media and how we have to do…

Impatience is a Virtue: What’s Next for Social Business

Impatience is a Virtue: What’s Next for Social Business

Guest post by Philip Sheldrake as a reply to Chris Heuer’s post, “Social Business is Dead! Long Live What’s Next!” As he finished a game of Cut The Rope on his iPhone, my young godson asked what my phone was like when I was his age. I broke it down for him. I was in my twenties before someone offered to take north of ten thousand dollars for a basic digital camera, and not much less for a GPS device….

Who is the ME in Social Media?

Good friend Stowe Boyd recently shared a quote by Gabriel García Márquez, “Everyone has three lives: a public life, a private life, and a secret life.” Indeed, quite simply many of us live life allowing specific, trusted individuals to know us in one or more of our personae. Our moral compass as well as outside influences affect how we balance our three lives. The size and permeability of our personal dividers vary in the separation of each life and resemble…

Introducing MicroPR, A PR Resource for Journalists, Analysts and Bloggers on Twitter

In the era of the Social Web, transparency, engagement, and a commitment to authentically connect people to your story are essential principles for practicing successful and meaningful Public Relations. Concurrently, the socialization of media is creating new communities and communications channels that are empowering journalists, bloggers, analysts, as well as everyday people, to actively and passionately contribute, share, and discover the stories around us. It’s changing the information ecosystem. Media and communications professionals must stay connected and work together now…

The Escalator Pitch, Going Up?

The escalator is the new elevator when it comes to pitching and the emerging practice of micro public relations. While some bloggers and reporters are actively blacklisting PR people, whether it’s fair or not, it’s not truly fixing or changing anything at a grand scale – at least not yet. I’m part of a growing number of PR folks who are committed to sharing stories, experiences, tools, practices, and ideas on how to specifically fix the relationships between PR and…

MicroPR Personalizes Public Relations

New media is forcing the rapid evolution of communications and is reinventing the science of public relations into the art of “personalized” relations. And, with micromedia further refining and improving how we communicate with each other, PR is going to learn the hard way, that the days of blasts and untargeted spam pitching will get us nowhere with today’s influencers. Stowe Boyd placed a stake in the ground during the Web 2.0 Expo with the introduction of #TwitPitch, a very…

Ladies and Gentlemen, The Conversation Has Left The Building

Earlier this year, I wrote “The Value of Online Conversations,” to share and talk through my thoughts related to improving the quality of online discussions in the face of potential degradation and decentralization of important online discussions. We live in the era of Social Media, which represents the socialization of content and conversations as well as the creation of communities around thoughts and ideas. People are the hubs of information and we’re witnessing the creation of mini-societies that expand, contract,…

Twitter is real-time “anywhere” messaging and networking

twitter is the message heard around the world – so to speak or so to read. It’s an incredible phenomenon that is spreading faster than online parodies of Snakes on a M F Plane…and in my opinion, it has to be the fastest growing social tool out there right now. It’s everywhere, anywhere messaging so that you can stay in touch with friends, fans, stalkers, and associates whether on the Web, instant messaging, or through text messaging. Each update is…

Thank You for Bringing Attention to the Need for Change

The conversation regarding the need for evolution in PR still rages on (with the SMR aka hrelease at the center of the controversy.) Some bloggers “get it,” others are forcing us to do a better job explaining what we’re actually doing, while some (and the people who read their blogs) completely miss the point. If anything, this conversation demonstrates why the blogosphere (and most importantly, people) will chew-up and spit-out traditional PR and corporate marketing types – without thinking twice….

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