Media 2.0 Workgroup Forms – Joining the Conversation


Web2.0 has a workgroup, and now those dedicated to advancing the world of democratized media, now have the Media 2.0 Workgroup.

The Workgroup is a collection of shared voices in the New Media landscape. You can subscribe via one feed or grab the OPML.

“The Media 2.0 Workgroup is a group of industry commentators, agitators and innovators who believe that the phenomena of democratic participation will change the face of media creation, distribution and consumption. Join the conversation…”
- Chris Saad

Chris had the vision to start this movement, but here’s why I joined. I share the passion for extending the conversation from one-to-one, one-to-many, and many-to-many. By aligning with other thought leaders, we can extend our voices to include those who have yet to join the conversation. While some call this social media, I’m more interested in the tools that socialize media – which extend to almost everything we (the people) will participate in, now and in the future.

Traditional media is learning to adapt, but it has a long way to go. This is about reaching people across the chasm and through the long tail – and having them not only consume, but also share and publish information as well.

You can view other similar voices and thought leaders in the new media landscape on the Media 2.0 Workgroup page.



Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.

His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

Contact Brian



  • Mirrors and Dreams by Brian Solis
  • An Evening with Brian Solis Microsoft Ventures Paris
  • An Evening with Brian Solis Microsoft Ventures Paris
  • An Evening with Brian Solis Microsoft Ventures Paris