Truth and Transparency and the Pursuit of Happiness - Brian Blank talks about the need for companies to participate transparently in the new world of social media without applying old school tactics to the process.
Analysts of social media – A list of the top analysts covering social media
Top 50 analyst bloggers – A ranking of the top analysts who actively blog
NxE’s Fifty Most Influential Bloggers – There are literally millions of bloggers out there, each of them with their own voice and style, and yet in the blogging world, a handful stand out. These are the movers and shakers. When they speak, the blogging world listens.
How to Have a Totally Fucking Amazing Corporate Blog – Excellent article by BL Ochman on why companies need to blog – and how to do it right.
Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.
His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.