TwitterLocal Connects You to Local Voices

Twitter tools and services are hitting the market faster than they can be acquired, but that’s just a given for one of the hottest social tools to hit the Web.

Introducing TwitterLocal, an interesting new Twitter service brought to you by Matt King.

TwitterLocal essentially allows you to focus on Twitter voices within a specific region (from 1 to 50 miles around any given zip code or city).

It generates a URL and RSS or XML feeds to filter geographically based Tweets. The feeds are viewable in any RSS reader.

You can also download a desktop Adobe Air version of TwitterLocal to track Tweets from your desktop. The app also allows you to see friends and replies and also send updates.

Download here.

TwitterLocal is useful for a number of reasons. For example, I’m going to be in Los Angeles and I want to listen to interesting people within the area as a way of potentially meeting new contacts. From an “participitory” and not “spamr” marketing perspective, TwitterLocal could also channel an instant focus group based on geographic location as a way starting poignant discussions that result in valuable feedback. Or, since I enjoy staying connected to local influencers and events, I can keep a pulse on everything happening near me or anywhere I’m traveling.

Give it a “thwirl,” I think you’ll like it! And more importantly, it will help you stay closer to those where you can can cultivate important online conversations back in the real world.

For more on essential Twitter tools, please read Jeremiah Owyang’s recent post.


Ladies and Gentlemen, the Conversation has Left the Blogosphere

The Value of Online Conversations

The Art of Listening and Engagement

Cultural Voyeurism and Social Media

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  • Jeremiah Owyang

    Thanks bud

  • Rich Rogala

    This is a cool tool. It will be interesting to see how it translates into relationship building for agents.



Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.

His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

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