Now is Gone Celebrates First Anniversary

On November 13th, 2008, Geoff Livingston and I quietly celebrated the bookversary of Now is Gone, one of the first books that tackled the subject of social media and new PR strategies for corporate marketers and communicators.

As Geoff pointed over out at LivingstonBuzz, the book has earned tremendous milestones:

- Thousands of people have read the book

- We’ve received hundreds of thank yous from folks who said it changed their business life

- Now Is Gone received more than 50 positive reviews

- Thanks to Scott Monty, it was cited by the Wall Street Journal as a resource for small businesses

- The book took the silver medal in the Axiom Business Book Awards

Now Is Gone helps businesses embrace Social Media realistically, intelligently, and authentically as an extension to their corporate marketing initiatives. Readers learn how to participate in social media from how to listen, how to learn and adapt, and to how to engage over time. In addition to sharing best practices, the book also features case studies that demonstrate corporate successes.

If you haven’t read the book yet, Now is Gone is available on Amazon for ~$10.

  • Meredith Gould

    Congrats! I discovered you and your work via Twitter and am a fan. May your first book and all others enjoy long life.

    FWIW, I knew I was a “real” author when my first book about working from home (way back in 1998 was reissued and then remaindered. Copies of Tips for Your Home Office are available on amazon for a penny! Oddly enough, this cheers me up.

  • Brian Solis

    Thank you Meredith, I really appreciate that!

    Congratulations to you as well!

    I’m really excited for the next book, “Putting the Public Back in Public Relations.” It doesn’t ship until early 09, but it’s on Amazon now:


  • Geoff_Livingston

    It was an honor working with you on Now Is Gone. Thank you for everything you did to make this a success.


Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.

His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

Contact Brian


    • @briansolis I need a rooftop or a cool downtown Austin venue for the evening of March 13th. Any ideas of what's available? Email Brian at altimetergroup
    • @briansolis RT @leweb: “Companies need to be competitive in order to survive digital Darwinism”, @briansolis told @themediashaker at #leweb: http://t.c…


  • Please find safety first before posting a selfie on social media. This includes Facebook, Instagram, Twitter, Snapchat, Vine, Tumblr, all all social networks and apps. Your followers and friends won’t mind waiting a few minutes.  And, don’t worry, they wi
  • Bae, y u no stop saying bae? Ain’t this on fleek bruh? #SMH #FML   For those people wondering WTH I’m talking about…I just read a series of articles my 30 and 40 something year old marketing experts teaching me how to talk to teens and Millennials. #AF
  • Branding by Brian Solis
  • Brian Solis Speaking at Startup Marketing in SF…