SolutionsStars Video Series Helps Businesses Embrace Social Media

During Blogworld Expo 2008 in Las Vegas, The Network Solutions Team shot footage for SolutionsStars, its online Web series designed to help small businesses harness the potential of Social Media to identify, understand, participate, and excel in the communities that impact their bottom line.

I was asked to participate by good friend Geoff Livingston (the man behind the book Now is Gone). Portions of the resulting footage were edited into two videos as part of the series, The Social Opportunity and Start with Listening.

The Social Opportunity

“Businesses now have the ability to become authorities on their subjects and also earn influence in the process, while building communities around their expertise.”

The video also features:
Rohit Bhargava
Tim Ferriss
Steve Hall, Ad Rants
Toby Bloomberg
Ryan Anderson, Overlay TV
Darren Rowse
David Alston, Radian6
Mari Smith
Liz Strauss
Paul Chaney

Start with Listening

“Search terms that matter to you across the Social Web because it will reveal everything.”

The video also features:
Chris Brogan
Robyn Tippins
David Berkowitz, 360
David Alston, Radian6
Toby Bloomberg
Ryan Anderson, Overlay TV
Matt Dickman, Fleishman-Hillard
Jason Falls

Be sure to save the date for the next BlogWorld Expo, October 15-17, 2009.

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ABOUT ME

Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.

His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

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