Announcing: The End of Business as Usual

August 26, 2011
48 Comments

Earlier this year, I announced that I was writing another book. I left clues here and there, but I had yet to officially announce the title or the focus of the book. The truth is that I didn’t want to give readers of Engage 2 the impression that I was ready to move on.

So finally, it is with great pleasure that I share with you the name and also the semi-final draft of the book’s cover.

Officially introducing, “The End of Business as Usual.”

It will go live on October 1, 2011 and it’s available for pre-order now at Amazon | Barnes and Noble | 800CEOREAD.

An Excerpt from the Cover

The End of Business As Usual explores each layer of the complex consumer revolution that is changing the future of business, media, and culture. As consumers further connect with one another, a vast and efficient information network takes shape and begins to steer experiences, decisions, and markets. It is nothing short of disruptive.

The End of Business As Usual will change the way you view the world of business, from sales and marketing to customer service and product development to leadership and culture.

More to come…

Thank you once again for your support over the years and also thank you to the wonderful team at Wiley.

Connect with Brian Solis on Twitter | LinkedIn | Facebook | Google+

Link to this
http://www.briansolis.com/2011/08/announcing-the-end-of-business-as-usual/

RECOMMENDED POSTS

http://www.theboardroomadvisors.com Tim Pacileo

Excellent Brian – looking for to the new book - digital marketing is just awesome. While not a 100% replacement for traditional media it’s really hard for businesses to deny they need to get involved in all aspects of digital /online media if they want to prosper in the coming months
http://askaaronlee.com Aaron Lee

Love the cover! can’t wait to read it!!
Marcus Brown

You know, the title… I mean, don’t get me wrong, it’s good. I just can’t shake the feeling that I’ve seen it before some where. On a book cover. A book about business and the Internet. How odd.
Anonymous

Looks great, Brian. I bet it will complement my latest (Blind Spots: The 10 Business Myths You Can’t Afford to Believe on Your New Path to Success). Cheers to successful releases at the beginning of October!
http://www.linkedin.com/in/grimblazer Steven Ramirez

Fantastic! Congratulations, Brian.
http://sharmeenpress.wordpress.com Sharmeenrafique

Many many congratulations Brian. Thank you for giving us a great piece of work that will be soon landed in my hand.
Anonymous

Hooray! Yet another business book based on social media (with just the right amount of the usual centuries-old communication practices thrown in for good measure)! Just what the world needed! Not.

http://www.briansolis.com briansolis

Dan, you might be pleasantly surprised.
Anonymous

It just sounds like every other book that’s already been written, being written, or to be written before the end of the year. Moreover, the “consumer revolution” has already been televised – it ain’t a new concept. But don’t worry about me, I get it: books = speaking gigs = $$$. It’s just business as usual and you’ve done it well.

http://twitter.com/johntlawlor John T. Lawlor

Thanks Brian for continuing to frame the conversation with an informed and engaging perspective. Congratulations.
http://cashwithatrueconscience.com/rbblog Ryan Biddulph

Hi Brian,

Congratulations on the release of your new book!

RB
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http://indianeyenews.blogspot.com parbindsingh

You got very nice and interesting title, congratulation buddy!!!!
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http://twitter.com/dbreakenridge Deirdre Breakenridge

Congratulations on the new book. I’m sure it will be excellent and I can’t wait to read it!

http://www.briansolis.com briansolis

Aww. Thank you Deirdre. You are the best. Miss you lots!

Anonymous

Looking forward to sitting down with it and a cup of java!

http://www.briansolis.com briansolis

You know what? Me too! That sounds good….

http://buhlerworks.com/wordpress JEBworks

This will be an iPad download soon. Congratulations.
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Anonymous

I put this in my must buy for this season. Look forward to reading it Brian.
http://www.brandstrategy.co.za Michael Said

Look forward to the end result (excuse the pun), we should all be learning as much as possible about business especially in this ever evolving world that we live in.
http://www.extremejohn.com Extreme John

Congratulations. This is gonna be an interesting book to read. I’m looking forward to read it too. Thanks!

ABOUT ME

Brian Solis is principal at Altimeter Group, a research firm focused on disruptive technology. A digital analyst, sociologist, and futurist, Solis has studied and influenced the effects of emerging technology on business, marketing, and culture. Solis is also globally recognized as one of the most prominent thought leaders and published authors in new media. His new book, What's the Future of Business (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold and flourish in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. Prior to End of Business, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

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