What’s the Future in the Top 20 of “What Corporate America is Reading”


800-CEO-READ, a leading direct supplier of book-based resources compiles a monthly list of best-selling business books based on purchases by its corporate customers nationwide. On the list for one year straight, Brian Solis’ What’s the Future of Business: Changing the Way Businesses Create Experiences, continues to stand the test of time…in a real-time world.

Here are the best sellers for February 2014….

What Corporate America is Reading: Top 20

1. “Scaling Up Excellence: Getting to More Without Settling for Less” by Robert I. Sutton and Huggy Rao; Crown, 368 pages ($26)

2. “Daring Greatly: How the Courage to Be Vulnerable Transforms the Way We Live, Love, Parent, and Lead” by Brene Brown; Gotham, 256 pages ($26)

3. “From Values to Action: The Four Principles of Values-Based Leadership” by Harry M. Jansen Kraemer; Jossey-Bass, 224 pages ($27.95)

4. “The Phoenix Project: A Novel About IT, DevOps, and Helping Business Win” by Gene Kim, Kevin Behr and George Spafford; IT Revolution Press, 345 pages ($32.95)

5. “The Why Axis: Hidden Motives and the Undiscovered Economics of Everyday Life” by Uri Gneezy and John List; PublicAffairs, 290 pages ($26.99)

6. “The Power of Why: Breaking Out in a Competitive Marketplace” by C. Richard Weylman; New Harvest, 176 pages ($24)

7. “What Got You Here Won’t Get You There: How Successful People Become Even More Successful” by Marshall Goldsmith and Mark Reiter; Hyperion Books, 236 pages ($24.99)

8. “David and Goliath: Underdogs, Misfits and the Art of Battling Giants” by Malcolm Gladwell; Little Brown, 332 pages ($29)

9. “The Go-Giver: A Little Story about a Powerful Business Idea” by Bob Burg and John David Mann; Portfolio, 144 pages ($21.95)

10. “Ask More, Get More: How to Earn More, Save More, and Live More … Just by Asking” by Michael Alden; Emerald Book Co., 250 pages ($14.95)

11. “Contagious: Why Things Catch On” by Jonah Berger; Simon & Schuster, 256 pages ($26)

12. “Give and Take: A Revolutionary Approach to Success” by Adam Grant; Viking Books, 320 pages ($27.95)

13. “Advantage: Why Organizational Health Trumps Everything Else in Business” by Patrick Lencioni; Jossey-Bass, 240 pages ($27.95)

14. “Moments of Impact: How to Design Strategic Conversations That Accelerate Change” by Chris Ertel and Lisa Kay Solomon; Simon & Schuster, 272 pages ($28)

15. “It’s Not What You Sell, It’s What You Stand for: Why Every Extraordinary Business Is Driven by Purpose” by Roy M. Spence Jr.; Portfolio, 336 pages ($16)

16. “Reinventing You: The 10 Best Ways to Launch Your Dream Career” by Lisa Lockwood; Morgan James, 180 pages ($19.95)

17. “What’s the Future of Business: Changing the Way Businesses Create Experiences” by Brian Solis; John Wiley & Sons, 218 pages ($29.95)

18. “Breakpoint: Why the Web Will Implode, Search Will Be Obsolete, and Everything Else You Need to Know About Technology Is in Your Brain” by Jeff Stibel; Palgrave MacMillan, 256 pages ($28)

19. “Stressaholic: 5 Steps to Transform Your Relationship with Stress” by Heidi Hanna; John Wiley & Sons, 208 pages ($20)

20. “Flat Army: Creating a Connected and Engaged Organization” by Dan Pontefract; John Wiley & Sons, 328 pages ($32)



Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.

His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

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