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The Top 10 Marketing Sites for Social Media Marketing Trends

Recently, the Pivot Conference team set out to learn more about the state of social advertising and the future ahead by conducting an industry survey of 230 brand managers, executives, and marketing professionals. We will release the full report during the week of July 25th. Not all of the insights we learned will make it into the final report. However, I will share a few interesting findings as they come up starting with this one…

The Top Marketing Sites for Social Media Marketing Trends

We asked participants to share their favorite sites, blogs, and newsletters for learning the latest about social media marketing trends.

1. Mashable earned the top spot with 82%
2. Techcrunch followed with 61%
3. AdAge earned the third spot with 54%
4. emarketer – 44%
5. Brandweek – 36%
6. MarketingProfs – 27%
7. SmartBrief for Social Media – 26%
8. Altimeter Group – 26%
9. MarketingSherpa – 21%
10 ClickZ – 20%

We also asked survey respondents about the role they play within their organization. The titles reflect the state of social media within business and the importance executives place in information related to new technology and trends.

Corporate Marketing Managers represented the largest group of individual respondents with 16%, but a three-way tie followed closely behind with participants representing Corporate Presidents/CEO’s/Principals, Directors of Marketing, and Agency Presidents/CEOs/Principals.

What do you think? What are your favorite resources for social media?

Stay tuned for the report on Social Advertising next week! To read our first report, please follow the link: “Brands Pursue the Social Consumer.”

About Pivot

The Pivot Conference is designed for brands and their agencies and will take place October 17th and 18th in New York. This year’s theme focuses on an important shift in marketing as brands respond to “The Rise of the Social Consumer.”

If you’d like to join us, you can register here. Please use SOLISVIP for a special 20% discount. Contact Mike Edelhart at medelhart@pivotcon.com to inquire about sponsorships.

Connect with Brian Solis on Twitter, LinkedIn, Facebook, Google+


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The New ENGAGE!: If you’re looking to FIND answers in social media and not short cuts, consider either the Deluxe or Paperback edition

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92 COMMENTS ON THIS POST To “The Top 10 Marketing Sites for Social Media Marketing Trends”

  1. Anonymous says:

    I am based in the UK, I find Econsultancy and Smart Digital Insights good.

  2. MediaBistro?  I love their social times blog.

  3. Karl Sly says:

    Social Media Examiner, has some amazing content. That’s one of my favorite go to sources.

    • briansolis says:

      Karl, yep! Good add!

    • David Doolin says:

      Definitely! Michael Stelzner is really doing a great job over there.  What I like best about Social Media Examiner is almost everything is “roll-up-your-sleeves” practical “do-it-right-now” kind of advice. 

  4. Will says:

    Lee Odden at TopRank Blog always has some useful insights – and a broad spectrum of topics too.

  5. Taylor Miles says:

    Seriously? Emarketer does not have any obvious links to facebook, twitter, linkedin?  

  6. Murad Egen says:

    Uruguay vs Paraguay live Final Match in espn hd tv Copa America 2011

  7. I think that AllFacebook should be on this list

  8. Ricky Yean says:

    SocialFresh, OneForty, and Convince & Convert are three other sources that come to mind =). 

  9. Craig Peters says:

    +1 for Social Media Examiner … also, the Anti Social Media can be snarky, but there’s always a core of practical reality at the center of each post

  10. AlexSchleber says:

    Mashable = Walmart of Tech/SM blogs. Maybe 1 in 10 posts are useful.

    • Sharon Zaugh says:

      Definitely agree Alex! My own (slightly snarky) comparison:

      Mashable = USA Today (or maybe US Weekly), TechCrunch = The New Yorker
      or NY Times (both pretentious as are all things New York), AdAge =
      Women’s Wear Daily (not as interesting if you aren’t any industry
      insider)

    • AlexSchleber says:

      Yep. Are you on G+ yet?

    • Enoch Danso says:

      can i get your email contact now

  11. stephensc says:

    Mashable is in my bookmark. When I am boring, I read it and find some tips, news for update the latest technology. +1 for Mashable

  12. SEO News says:

    Great efforts. From the list above, mashable is on the top. 

  13. CommuniTech says:

    Great post, looks like I have a few new blogs to add to my reader!

  14. CommuniTech says:

    Great post, looks like I have a few new blogs to add to my reader!

  15. I agree! Social Media Examiner all the way. There are many other sites (the ones listed included) that provide wonderful information, but as far as a first place to check–SME. Great content, and always on the ball about new stuff.

    -Lacey, SMM for C.A Advertising Solutions

  16. Celese - easyeMerge says:

    This is not only a great resource, but it’s extremely accurate as well.  I read through at least one of these listed publications daily for my marketing research.

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