I’ve been writing a series that explores how to target, reach and measure blogger relations over at Forward Moving. I’m already at article #4, out of maybe 5 or 6. Truth is that it could be a book, but really, it doesn’t need to be.
Organized by Joel Sacks, CNET and Marketing Strategist at BuzzShout, and Myles Weissleder, VP of Communications for Meetup, SF NewTech Meetup celebrated it’s six month anniversary or sixth month-versary and a new milestone of 500 members.
Hosted at CNET, SF Newtech attracts startups, service providers, and entrepreneurs to network, forge alliances, and potentially mash up.
Basically Miles created a color palatte or swatch if you will that breaks out varying levels of colors by Web 2.0 companies. It’s almost like fusing Web 2.0 with Pantone. Now SwissMiss revisited the story.
As the future of Social Media Press Releases takes shape, it will take a community effort to keep it on track as well as encouraging mass adoption.
As part of the Social Media Club along with Chris Heuer and many others, I’m surrounded by industry visionaries who are pushing the movement forward, while also broadening the overall industry opportunity for Social Media in online public relations. We’ve also recently formed a Working Group to help establish an industry standard for the creation and distribution of Social Media Press Releases.
Exciting indeed as it was definitely one of the largest events to date. There were some familiar faces and it was great to see new attendees as well. At over 600 current members, the monthly event is showing only signs of tremendous growth – which may require a new, bigger venue soon.
Last night I attended the del.icio.us birthday bash at the monstrous Yahoo headquarters, and yes, it was quite delicious! This was very different from previous events I have gone to in that it was bigger, more relaxed and there was tons of delicious food! Sorry, I’ll try to use a different adjective for the rest of the article.
Michael Arrington over at TechCrunch is gearing up to accounce TechCrunch 8 in New York. TechCrunch 7 was indeed the party of the summer, so those in NY are in for a blast.
Online media, citizen media, and traditional print publications are competing at unprecedented levels, which are forcing many publishers to tighten their belts as a way of gunning for survival. Any tighter and they may suffocate themselves.
BusinessWeek just cut 15 reporters from staff, including good friend, Larry Armstrong. The publication is citing difficulties in the market.
It’s true that publications are laying off staff and it isn’t new. However, it’s always interesting to see who they target in their rounds. Larry is a proven, well known and highly respected business and technology journalist.
Marco Rosella recently ran a post on Web 2.0 exit strategy badges and prepping for the upcoming Web 2.0 Conference in San Francisco. I also covered it and offered a few more suggestions.
Well, the creativity never stops I guess, so I’m publishing a few more ideas to complement Marco’s initial line-up of exit badges.
Marshall Kirkpatrick of TechCrunch observed, “In a time when IPOs are among the least common liquidity events enjoyed by Web 2.0 startups, for a photosharing site to remain independent and go public is interesting relative to all the startups we profile here.”
Brian Solis is principal at Altimeter Group, a research firm focused on disruptive technology. A digital analyst, sociologist, and futurist, Solis has studied and influenced the effects of emerging technology on business, marketing, and culture. Solis is also globally recognized as one of the most prominent thought leaders and published authors in new media. His new book, What's the Future of Business (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold and flourish in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. Prior to End of Business, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.
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