In the World of Social Media, Women Rule


Source: Shutterstock

I recently published a detailed survey and analysis of the demographics that define the most popular social networks. While I shared the overall data for general review, there were a few interesting observations that were extracted by Information is Beautiful, Mashable, and Next Web that certainly inspire conversations and reactions.

The point of interest that’s worth review and discussion is that in Social Media, women rule.

Facebook:
Male: 43%
Female: 57%

Delicious
Male: 48%
Female: 52%

Docstoc
Male: 41%
Female: 59%

Flickr
Male: 45%
Female: 55%

Myspace
Male: 36%
Female: 64%

Ning
Male: 41%
Female: 59%

Twitter
Male: 43%
Female: 57%

Upcoming.org
Male: 45%
Female: 55%

Ustream.tv
Male: 34%
Female: 66%

Yelp
Male: 43%
Female: 57%

InformationisBeautiful.net lives up to its name with its translation of my research into this stunning infographic:

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ABOUT ME

Brian Solis is principal at Altimeter Group, a research firm focused on disruptive technology. A digital analyst, anthropologist, and futurist, Solis has studied and influenced the effects of emerging technology on business, marketing, and culture. Solis is also globally recognized as one of the most prominent thought leaders and published authors in new media. His new book, What's the Future of Business (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold and flourish in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. Prior to End of Business, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

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