(R)evolution: Katie Couric on Fact-First Journalism and Digital Identity

We live in interesting times and among today’s catalysts spurring excitement and concern are social media…for it, as a movement, is a great equalizer.

Now, here we are, challenged to rethink what we know and think we know in order to compete for relevance now and in the future. As we heard in Part 1 of (R)evolution, we are witnessing the impact of social media on journalism and understanding how news travels differently through social graphs.

In Part 2 of a three-part series with Kate Couric, anchor and managing editor of the CBS EVENING NEWS WITH KATIE COURIC, we  examine how social media impact not only real-time journalism, but also how to protect the consequence of fact-first journalism amongst a new generation that Tweets first and asks questions later. We also explore the impact of new media on culture and society and how it influence who we are online as well as what we share and who we know.

Welcome to the (R)evolution, a new series that connects you to the people, trends, and ideas defining the future of business, marketing, and media.


Andrew Landini, Producer, Director, Lead Cameraman
Adam Eckenfelder, Audio Tech/Re-Recording Mixing
Jason Fairbrother, Cameraman
Special thanks to Erica Anderson (@ericaamerica) who helped bring us all together


CBS Evening News Studios, New York

Past Episodes:

Episode 1: Empowered with Josh Bernoff
Episode 2: Silicon Valley vs. The World with Sarah Lacy
Episode 3: Rick Bakas on Social Media, Wine and Community
Episode 4: Charlene Li on Open Leadership
Episode 5: Michael Fertik on Privacy and Social Networks
Episode 6: Philip Kaplan on Social Commerce and Influence
Episode 7: Scott Monty Steers Ford to Social Relevance
Episode 8: Frank Eliason on the Social Business and Customer Service
Episode 9: Mark Burnett on Storytelling
Episode 10: CBSNews.com Editor-in-Chief Dan Farber on the Future of News
Connect with Brian Solis on Twitter, LinkedIn, Tumblr, Facebook

  • http://twitter.com/gorillamedia Michael Black

    really enjoyed parts 1 & 2. looking forward to part 3. thanks!

    • http://www.briansolis.com briansolis

      Cheers Michael!

  • Anonymous

    thanks so much, Brian.

  • Kirk Hazlett, APR, Fellow PRSA

    I am sitting here at the end of the semester, having just talked about the impact OF social media on public relations and growing use OF social media by public relations professionals and SO wishing I had seen this two weeks ago!

    This series definitely will be an integral part of the discussion spring semester and onward. Excellent, Brian. Thanks for sharing your work!

    • http://www.briansolis.com briansolis

      Kirk. Thank you so very much. Greatly appreciated!

    • danahyatt

      Prof. Hazlett teach your classes how one can bend, twist, and bloody the truth In and On the Mass Media.

    • danahyatt

      Prof. Hazlett teach your classes how one can bend, twist, and bloody the truth In and On the Mass Media.

    • danahyatt

      Prof. Hazlett teach your classes how one can bend, twist, and bloody the truth In and On the Mass Media.

  • danahyatt

    Not mentioned, yet important, in your interview: News Message & Sensation./Entertain., Network Control vs. News Message. Wish you would have delved into why reporting the precise truth to the Public is the last priority of a reporter; behind network, show director, stockholders…. Bottomline, what responsibility does a journalist have to tell the truth. Why don’t Journalism Schools require logic for graduation?

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  • http://www.LinkedMediaGroup.com Linked Media Group, Inc.

    Superb job on this series Brian. I’ve pushed it out to a number of clients and students and Tweeted it out as well. Thanks so much!

  • http://www.juanmarketing.com/CVJUANMARKETING/ juanmarketing

    I love the interview!

    But about accuracy, well, that exactly the point with social media. News are just original and without any power filter.

    Passion makes the difference

  • Pingback: (R)evolution: Katie Couric on Social Media and Real-Time Journalism

  • Pingback: EricaAmerica - Blog Archive » Katie Couric’s Social Media Path: Conversation with Brian Solis

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  • http://www.performanceinsiders.com/ageless-male.html Ageless Male

    i wish i am the reporter to interview them lol

  • Pingback: Katie Couric's Social Media Path | EricaAmerica


Brian Solis is a digital analyst, anthropologist, and also a futurist. In his work at Altimeter Group, Solis studies the effects of disruptive technology on business and society. He is an avid keynote speaker and award-winning author who is globally recognized as one of the most prominent thought leaders in digital transformation.

His most recent book, What's the Future of Business: Changing the Way Businesses Create Experiences (WTF), explores the landscape of connected consumerism and how business and customer relationships unfold in four distinct moments of truth. His previous book, The End of Business as Usual, explores the emergence of Generation-C, a new generation of customers and employees and how businesses must adapt to reach them. In 2009, Solis released Engage, which is regarded as the industry reference guide for businesses to market, sell and service in the social web.

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